What the Fundraising: Embracing and Enabling the People Behind the Purpose

Erickson, Mallory

What the Fundraising: Embracing and Enabling the People Behind the Purpose
  • 出版商: Wiley
  • 出版日期: 2024-10-01
  • 售價: $1,190
  • 貴賓價: 9.5 折 $1,131
  • 語言: 英文
  • 頁數: 240
  • 裝訂: Hardcover - also called cloth, retail trade, or trade
  • ISBN: 1394213859
  • ISBN-13: 9781394213856

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商品描述

Improve your nonprofit's efficiency and long-term success by building aligned partnerships

In What the Fundraising: Embracing and Enabling the People Behind the Purpose, executive coach and fundraising consultant Mallory Erickson delivers a practical and insightful discussion of fundraising challenges and best practices that can revolutionize your nonprofit. In the book, you'll find hands-on frameworks that draw on the latest research in executive coaching, behavioral science, and fundraising strategy to embolden your organization and make it more effective in your community.

The book tackles the underlying issues that dominate many nonprofits' fundraising issues, including "shiny object syndrome," perfectionism, discomfort, and burnout. You'll also find:

  • Strategies for building powerful partnerships and making a meaningful impact in the sector
  • Ways to spark substantial change in the fundraising landscape to channel additional money toward critical global issues
  • Fresh, new insights and innovations for frontline fundraisers

Perfect for nonprofit managers, directors, and fundraisers, What the Fundraising is an essential and timely exploration of cutting-edge fundraising tools and strategies with the potential to multiply your nonprofit's impact.

商品描述(中文翻譯)

改善您非營利組織的效率和長期成功，透過建立對齊的夥伴關係

在《What the Fundraising: Embracing and Enabling the People Behind the Purpose》中，執行教練及募款顧問Mallory Erickson提供了一場實用且具洞察力的討論，探討募款挑戰及最佳實踐，這些都能徹底改變您的非營利組織。在這本書中，您將找到基於最新研究的實用框架，涵蓋執行教練、行為科學和募款策略，幫助您的組織更有力地發揮作用，並在社區中變得更有效。

本書探討了許多非營利組織募款問題的根本原因，包括「閃亮物體綜合症」、完美主義、不適感和倦怠。您還將發現：
- 建立強大夥伴關係和在該領域產生有意義影響的策略
- 在募款環境中激發實質變革的方法，以引導更多資金投入關鍵的全球議題
- 為前線募款人提供的新鮮見解和創新

《What the Fundraising》非常適合非營利組織的經理、主管和募款人，是一本必備且及時的探索，涵蓋尖端的募款工具和策略，具有擴大您非營利組織影響力的潛力。

作者簡介

MALLORY ERICKSON is an executive coach, fundraising consultant, and host of the popular podcast What the Fundraising, aimed at supporting nonprofit leaders to fundamentally change how they lead and fundraise. She has trained over 60,000 fundraisers using elements of her framework, Power Partners Formula(TM).

作者簡介(中文翻譯)

MALLORY ERICKSON 是一位執行教練、募款顧問，以及熱門播客 What the Fundraising 的主持人，旨在支持非營利組織領導者根本改變他們的領導和募款方式。她已經培訓了超過 60,000 名募款人，使用她的框架 Power Partners Formula™ 的元素。

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