Information Technology for Management: Driving Digital Transformation to Increase Local and Global Performance, Growth and Sustainability, 12/e (IE-Paperback)
暫譯: 管理資訊科技：推動數位轉型以提升地方及全球績效、成長與永續性，第12版 (IE-平裝本)
Efraim Turban , Carol Pollard , Gregory Wood
- 出版商: Wiley
- 出版日期: 2021-06-01
- 定價: $1,480
- 售價: 9.8 折 $1,450
- 語言: 英文
- 頁數: 660
- ISBN: 1119802520
- ISBN-13: 9781119802525
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相關分類:
人工智慧、區塊鏈 Blockchain、大數據 Big-data
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商品描述
本書序言
●New and expanded coverage of Artificial Intelligence, robotics, quantum computing, blockchain technology, IP intelligence, Big Data analytics, IT Service Management, DevOps, and program, portfolio, and knowledge management.
●Updated content that reflects the ongoing growth of globalization and sustainability.
●Cases and videos highlighting current and emerging trends and developments in IT technology.
●New cases and questions added to help readers relate better to the content and test their understanding of the subject.
本書特色
●Provides numerous practical and relatable case studies of innovative global companies such as Coca-Cola, Google, BMW, Sony, LinkedIn, FairPrice, AgriDigital, Avoris Travel, and Schneider Electric.
●Covers pragmatic monetary concepts such as calculating the cost of money, the impact of taxes, funding projects, managing cash flow during the construction process.
●Contains end-of-chapter activities that strengthen critical thinking skills, learning objective lists, key term definitions.
●Presents boxed sections highlighting various job roles in IT management and illustrative innovative uses of information technology.
●Includes a full range of teaching resources for instructors.
商品描述(中文翻譯)
本書序言
● 新增及擴展了人工智慧、機器人技術、量子計算、區塊鏈技術、IP 智能、大數據分析、IT 服務管理、DevOps，以及程式、投資組合和知識管理的內容。
● 更新的內容反映了全球化和可持續性持續增長的趨勢。
● 案例和影片突顯了當前及新興的 IT 技術趨勢和發展。
● 新增的案例和問題幫助讀者更好地與內容相關聯並測試他們對主題的理解。
本書特色
● 提供許多實用且易於理解的案例研究，涵蓋可口可樂、Google、BMW、Sony、LinkedIn、FairPrice、AgriDigital、Avoris Travel 和施耐德電氣等創新全球公司的實例。
● 涵蓋實用的貨幣概念，如計算資金成本、稅收影響、資金項目、在建設過程中管理現金流。
● 包含章末活動，增強批判性思維技能、學習目標清單和關鍵術語定義。
● 提供框框部分，突顯 IT 管理中的各種職位角色及信息技術的創新應用。
● 包含全面的教學資源供教師使用。
目錄大綱
1 Digital Transformation Disrupts Companies, Competition, and Careers
2 Information Systems, IT Infrastructure, and the Cloud
3 Data Management, Data Warehouses, and Data Governance
4 Networks, the Internet of Things (IoT), and Edge Computing
5 Data Privacy and Cyber Security
6 Business Intelligence, Data Science, and Data Analytics
7 Social Media and Semantic Web Technology
8 Omnichannel Retailing, E-commerce, and Mobile Commerce Technology
9 Functional Business Systems
10 Enterprise Systems
11 Artificial Intelligence, Robotics, and Quantum Computing Technology
12 IT Strategy, Sourcing, and Strategic Technology Trends
13 Systems Development and Project, Program and Portfolio Management
14 IT Ethics and Local and Global Sustainability
目錄大綱(中文翻譯)
1 Digital Transformation Disrupts Companies, Competition, and Careers
2 Information Systems, IT Infrastructure, and the Cloud
3 Data Management, Data Warehouses, and Data Governance
4 Networks, the Internet of Things (IoT), and Edge Computing
5 Data Privacy and Cyber Security
6 Business Intelligence, Data Science, and Data Analytics
7 Social Media and Semantic Web Technology
8 Omnichannel Retailing, E-commerce, and Mobile Commerce Technology
9 Functional Business Systems
10 Enterprise Systems
11 Artificial Intelligence, Robotics, and Quantum Computing Technology
12 IT Strategy, Sourcing, and Strategic Technology Trends
13 Systems Development and Project, Program and Portfolio Management
14 IT Ethics and Local and Global Sustainability
