Information Technology for Management: Driving Digital Transformation to Increase Local and Global Performance, Growth and Sustainability, 12/e (IE-Paperback)

Efraim Turban , Carol Pollard , Gregory Wood

Information Technology for Management: Driving Digital Transformation to Increase Local and Global Performance, Growth and Sustainability, 12/e (IE-Paperback)

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商品描述

本書序言

●New and expanded coverage of Artificial Intelligence, robotics, quantum computing, blockchain technology, IP intelligence, Big Data analytics, IT Service Management, DevOps, and program, portfolio, and knowledge management. 
●Updated content that reflects the ongoing growth of globalization and sustainability. 
●Cases and videos highlighting current and emerging trends and developments in IT technology. 
●New cases and questions added to help readers relate better to the content and test their understanding of the subject. 

本書特色

●Provides numerous practical and relatable case studies of innovative global companies such as Coca-Cola, Google, BMW, Sony, LinkedIn, FairPrice, AgriDigital, Avoris Travel, and Schneider Electric. 
●Covers pragmatic monetary concepts such as calculating the cost of money, the impact of taxes, funding projects, managing cash flow during the construction process. 
●Contains end-of-chapter activities that strengthen critical thinking skills, learning objective lists, key term definitions. 
●Presents boxed sections highlighting various job roles in IT management and illustrative innovative uses of information technology. 
●Includes a full range of teaching resources for instructors.

商品描述(中文翻譯)

本書序言

- 新增並擴充了對人工智慧、機器人技術、量子計算、區塊鏈技術、知識產權智慧、大數據分析、IT服務管理、DevOps以及計畫、組合和知識管理的涵蓋範圍。
- 更新的內容反映了全球化和可持續發展的持續增長。
- 通過案例和視頻突出了IT技術中當前和新興的趨勢和發展。
- 新增了案例和問題，以幫助讀者更好地理解內容並測試他們對主題的理解。

本書特色

- 提供了許多實用且具有關聯性的創新全球公司案例研究，如可口可樂、谷歌、寶馬、索尼、LinkedIn、FairPrice、AgriDigital、Avoris Travel和Schneider Electric。
- 涵蓋了實用的貨幣概念，如計算資金成本、稅收影響、項目資金籌措、在建設過程中管理現金流。
- 包含了加強批判性思維能力的章末活動、學習目標列表和關鍵詞定義。
- 提供了突出IT管理中各種工作角色和信息技術創新應用的方框部分。
- 包含了完整的教學資源供教師使用。

目錄大綱

1 Digital Transformation Disrupts Companies, Competition, and Careers
2 Information Systems, IT Infrastructure, and the Cloud
3 Data Management, Data Warehouses, and Data Governance
4 Networks, the Internet of Things (IoT), and Edge Computing
5 Data Privacy and Cyber Security
6 Business Intelligence, Data Science, and Data Analytics
7 Social Media and Semantic Web Technology
8 Omnichannel Retailing, E-commerce, and Mobile Commerce Technology
9 Functional Business Systems
10 Enterprise Systems
11 Artificial Intelligence, Robotics, and Quantum Computing Technology
12 IT Strategy, Sourcing, and Strategic Technology Trends
13 Systems Development and Project, Program and Portfolio Management
14 IT Ethics and Local and Global Sustainability

目錄大綱(中文翻譯)

1 數位轉型顛覆公司、競爭和職業
2 資訊系統、IT基礎設施和雲端
3 資料管理、資料倉儲和資料治理
4 網路、物聯網(IoT)和邊緣運算
5 資料隱私和網路安全
6 商業智能、資料科學和資料分析
7 社群媒體和語義網路技術
8 全通路零售、電子商務和行動商務技術
9 功能性商業系統
10 企業系統
11 人工智慧、機器人和量子運算技術
12 IT策略、外包和策略性科技趨勢
13 系統開發和專案、計畫和組合管理
14 IT倫理和本地及全球永續發展

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