Business Architecture Strategy and Platform-Based Ecosystems
暫譯: 商業架構策略與平台型生態系統
Young Won Park
- 出版商: Springer
- 出版日期: 2017-11-10
- 售價: $6,400
- 貴賓價: 9.5 折 $6,080
- 語言: 英文
- 頁數: 129
- 裝訂: Hardcover
- ISBN: 9811055343
- ISBN-13: 9789811055348
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商品描述
This book provides a framework and real case analyses concerning business architecture strategy and platform-based ecosystems. Firstly, the book introduces a framework of business architecture strategy and suggests an engineering process that employs a business architecture analysis system in which the various business best-practices information technology (IT) tools are integrated into an interface. More specifically, this architecture analysis provides the means to realize two essential features: a strategy that allows global firms to sense changing market needs, and a tool that combines mechanical engineering with electronics and software IT tools.
Secondly, the book discusses platform-based ecosystems. Crucial issues for today’s firms are associated with value creation through their platform and ecosystem framework. With a major emphasis on modular product architecture, US firms have focused heavily on platform development in modular industries. Their base is operation system (OS) software, so that IT firms in general focus on software capabilities―and digital control in particular. In contrast, the advantage for Japanese firms is not digital but analog control. Without any drastic changes in their industry practices, Japanese firms are likely to sustain their analog platform advantage.
The book subsequently puts forward a holistic view through the connection of business architecture strategy and platform-based ecosystems. The theoretical framework and case illustrations are especially useful to firms involved in a variety of industries that must respond to the turbulent environmental changes of the digital era. Most of the cases target not only Japanese firms but also many other global firms. Readers are systematically shown how to balance technological competence and customer competence by using the framework of business architecture strategy and platform-based ecosystems.
商品描述(中文翻譯)
這本書提供了一個關於商業架構策略和基於平台的生態系統的框架及實際案例分析。首先,書中介紹了一個商業架構策略的框架,並建議一個工程流程,該流程使用商業架構分析系統,將各種商業最佳實踐的信息技術(IT)工具整合到一個介面中。更具體地說,這種架構分析提供了實現兩個基本特徵的手段:一個使全球企業能夠感知市場需求變化的策略,以及一個將機械工程與電子和軟體IT工具結合的工具。
其次,書中討論了基於平台的生態系統。當今企業面臨的關鍵問題與通過其平台和生態系統框架創造價值有關。美國企業在模組化產品架構上有著重大的強調,並在模組化產業中重點發展平台。他們的基礎是操作系統(OS)軟體,因此IT企業通常專注於軟體能力,尤其是數位控制。相比之下,日本企業的優勢不在於數位,而在於類比控制。在其行業實踐沒有任何劇變的情況下,日本企業可能會持續保持其類比平台的優勢。
接著,這本書提出了一個整體觀點,通過商業架構策略和基於平台的生態系統的連結來實現。理論框架和案例說明對於涉及多種行業的企業特別有用,這些企業必須應對數位時代的動盪環境變化。大多數案例不僅針對日本企業,還包括許多其他全球企業。讀者將系統性地學習如何利用商業架構策略和基於平台的生態系統的框架來平衡技術能力和客戶能力。