A Brain for Business - A Brain for Life: How Insights from Behavioural and Brain Science Can Change Business and Business Practice for the Better
O'Mara, Shane
- 出版商: Palgrave MacMillan
- 出版日期: 2017-10-20
- 售價: $2,080
- 貴賓價: 9.5 折 $1,976
- 語言: 英文
- 頁數: 163
- 裝訂: Hardcover - also called cloth, retail trade, or trade
- ISBN: 3319491539
- ISBN-13: 9783319491530
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相關分類:
人工智慧、管理與領導 Management-leadership
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商品描述
Blend of both neuroscience and behavioural psychology
Illustrated with stories and interviews from leading industry players
Practical insights from brain science to help improve business performance
作者簡介
Shane O'Mara is Professor of Experimental Brain Research and a Wellcome Trust Senior Investigator at Trinity College Dublin. His research interests include the brain systems supporting learning, memory and cognition; the brain systems affected by stress, depression and motivation; applying brain and behavioural science to organisations and business. He has published more than 120 peer-reviewed papers in these areas.