Make Money Online - Online Affiliate Guide: Building An Online Cash Cow, A Complete Step-By-Step Guide To Affiliate Marketing: A Complete Step-By-Step Guide To Affiliate Marketing
暫譯: 在線賺錢 - 在線聯盟指南：建立在線現金牛，聯盟行銷的完整逐步指南

Antony Barlow

Make Money Online - Online Affiliate Guide: Building An Online Cash Cow, A Complete Step-By-Step Guide To Affiliate Marketing: A Complete Step-By-Step Guide To Affiliate Marketing
  • 出版商: CreateSpace Independ
  • 出版日期: 2012-07-05
  • 售價: $1,450
  • 貴賓價: 9.5 折 $1,378
  • 語言: 英文
  • 頁數: 484
  • 裝訂: Paperback
  • ISBN: 1477476938
  • ISBN-13: 9781477476932
  • 相關分類: 行銷/網路行銷 Marketing

    • 海外代購書籍(需單獨結帳)

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商品描述

Building an Online Cash Cow is a complete step by step guide to building multi passive revenue streams by means of building your very own authoritive brandable affiliate website. This book guides "wannabe" affiliates through their first year detailing the processes and techniques required from the initial niche research to on-site and off-site SEO. This book is not another "get rich quick" guide, nor a guide on how to create "thin" type affiliate websites that are currently suffering the wrath of Google. The aim of this book is to build a 1000+ page authoritive brandable affiliate website over the course of a year. The author has a proven record as a high earning online affiliate, working in the highly competitive UK online gambling niche. The book actually contains references from Pierrick Leveque, Head of Acquisition at Virgin Games and David Volovici, Head of Affiliates at Market-ace. 

Virgin Games Reference - Pierrick Leveque, Head of Acquisition
 
As founder and first manager of Virgin Games Affiliates, I've known Tony since 2007 when he signed up to our newly launched in-house program. He's been one of our top earners every month ever since, but in the wider context of this book that's just ancillary; it's how he did it that matters. Starting off as a specialized Poker affiliate, he gradually shifted his focus towards the online Casino and online Bingo marketplaces. Not the easiest of migration: while under the same "gambling" umbrella, Poker, Casino and Bingo appeal to entirely distinct audiences; each requiring different tones and marketing techniques. 
 
 I've worked with thousands of affiliates over the years and an overwhelming majority owe their continued success to sticking to what they know and do best. In little more than 2 years, Tony's drive, hard work, his ability to gauge a new market, adapt to it, then innovate within it, have allowed him to secure a significant share of traffic in two very competitive online sectors. At time of writing, one of his sites sits proudly in the top 5 UK online Bingo sites, amidst affiliate companies who have owned the space for the best part of 10 years. No mean feat.
 
Without even reading the recipe book, one just needs to look at Tony's sites to understand there is something special going on there. This is an affiliate business built on content, clinical and innovative call-to-action, all supported by a highly structured underlying SEO mesh. These ingredients have been used and abused by online marketers for years, but it takes a special talent to stir up a blend elegant enough to shake an industry. I believe Tony has this talent.
 
The techniques detailed in this book can actually be applied to any niche with minimal start-up costs.
 
Build Your Very Own Online Cash Cow!
 
This book details all the techniques required to build your very own Online Cash Cow from initial niche research, website structure to creating quality content that is Google PANDA friendly. The book also details how to create content that converts which is a skill many affiliates lack. The book guides "wannabe" affiliates through their first year detailing all techniques and processes required in a step by step manner.

商品描述(中文翻譯)

建立線上現金牛是一本完整的逐步指南，教你如何透過建立自己的權威品牌聯盟網站來創造多重被動收入來源。本書指導「想成為」的聯盟行銷人員度過他們的第一年，詳細說明從初步的利基市場研究到網站內部和外部的SEO所需的過程和技術。本書不是另一本「快速致富」指南，也不是關於如何創建目前受到Google懲罰的「薄」型聯盟網站的指南。本書的目標是在一年內建立一個超過1000頁的權威品牌聯盟網站。作者在競爭激烈的英國線上賭博利基市場中，作為高收入的線上聯盟行銷人員擁有良好的記錄。本書實際上引用了Virgin Games的獲客主管Pierrick Leveque和Market-ace的聯盟主管David Volovici的意見。

**Virgin Games 參考 - Pierrick Leveque, 獲客主管**
作為Virgin Games Affiliates的創始人和首任經理，我自2007年Tony註冊我們新推出的內部計劃以來就認識他。自那時起，他每個月都是我們的高收入者之一，但在本書的更廣泛背景下，這只是附帶的；重要的是他是如何做到的。
最初作為專業的撲克聯盟行銷人員，他逐漸將重心轉向線上賭場和線上賓果市場。這不是一個容易的轉變：雖然在同一個「賭博」範疇下，撲克、賭場和賓果吸引的受眾完全不同；每個市場都需要不同的語調和行銷技術。

多年來，我與數千名聯盟行銷人員合作，絕大多數人將他們的持續成功歸功於堅持他們所知道和擅長的事情。在短短兩年多的時間裡，Tony的驅動力、努力工作、評估新市場的能力、適應市場的能力以及在市場內創新的能力，使他在兩個競爭激烈的線上領域中獲得了顯著的流量份額。
在撰寫本書時，他的一個網站自豪地位於英國線上賓果網站的前五名之內，與那些在這個領域擁有近十年歷史的聯盟公司競爭。這可不是一件簡單的事情。

即使不看食譜書，只需看看Tony的網站，就能理解那裡有些特別的東西。這是一個建立在內容、臨床和創新的行動呼籲上的聯盟業務，所有這些都由高度結構化的SEO網絡支持。這些成分多年來被線上行銷人員使用和濫用，但需要特殊的才能才能調和出足夠優雅的混合物來顛覆一個行業。我相信Tony擁有這種才能。

本書中詳細介紹的技術實際上可以應用於任何利基市場，且啟動成本最低。

**建立你自己的線上現金牛！**
本書詳細說明了從初步的利基市場研究、網站結構到創建符合Google PANDA友好的高品質內容所需的所有技術。本書還詳細說明了如何創建能夠轉換的內容，這是許多聯盟行銷人員所缺乏的技能。本書以逐步的方式指導「想成為」的聯盟行銷人員度過他們的第一年，詳細說明所需的所有技術和過程。

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