Content Preparation Guidelines for the Web and Information Appliances: Cross-Cultural Comparisons (Human Factors and Ergonomics)
暫譯: 網頁與資訊設備內容準備指南:跨文化比較(人因工程與人體工學)

Huafei Liao, Yinni Guo, April Savoy, Gavriel Salvendy

  • 出版商: CRC
  • 出版日期: 2009-11-01
  • 售價: $4,430
  • 貴賓價: 9.5$4,209
  • 語言: 英文
  • 頁數: 192
  • 裝訂: Hardcover
  • ISBN: 142006777X
  • ISBN-13: 9781420067774
  • 海外代購書籍(需單獨結帳)

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商品描述

Content preparation is an integral part of the usability equation: it answers the question of what information is needed for effective decision making. Once content preparation has been established, the question "how to present what" can be answered. Content Preparation Guidelines for the Web and Information Appliances: Cross-Cultural Comparisons provides a theoretical foundation and operational tools to effectively prepare content so that users are able to make correct decisions regarding the purchase of goods and services.

Traditionally, human aspects of computing have been assessed by usability evaluation methods, which determine how well the system is designed for joyful, satisfying, and productive use. But, effectively designing the how without providing a solid foundation for designing the what can not result in effective web and information appliance-based operations. This book presents a review and reappraisal of the science base of content preparation and descriptions of four major studies on content preparation involving more than 1,200 participants. Based on these studies, it establishes a factor structure of content preparation and relative importance of each factor in effective decision making and concludes with guidelines for the design of content for a variety of populations.

Unlike previous publications in usability that have predominantly concentrated on how to present information, this book focuses on what information should be presented and the information appliances for different cultures. With a cross-cultural comparison and a review of fundamental theories, the book not only answers the question of what information needs to be presented for effective decision making, but also addresses the impact of culture on content usability.

商品描述(中文翻譯)

內容準備是可用性方程式中不可或缺的一部分:它回答了有效決策所需的資訊是什麼。一旦確定了內容準備,接下來的問題「如何呈現什麼」就能得到解答。《網路與資訊設備的內容準備指導方針:跨文化比較》提供了理論基礎和操作工具,以有效準備內容,使得使用者能夠對商品和服務的購買做出正確的決策。

傳統上,計算機的人性化方面是通過可用性評估方法來評估的,這些方法確定系統在愉悅、滿意和高效使用方面的設計程度。然而,若不提供設計「什麼」的堅實基礎,僅僅設計「如何」是無法實現有效的網路和資訊設備操作。本書對內容準備的科學基礎進行了回顧和重新評估,並描述了四項涉及超過1,200名參與者的內容準備主要研究。基於這些研究,本書建立了內容準備的因素結構及每個因素在有效決策中的相對重要性,並以設計針對各種族群的內容指導方針作為結論。

與以往主要集中於如何呈現資訊的可用性出版物不同,本書專注於應該呈現什麼資訊以及針對不同文化的資訊設備。通過跨文化比較和基本理論的回顧,本書不僅回答了有效決策所需呈現的資訊是什麼,還探討了文化對內容可用性的影響。

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