Big Data, Big Analytics: Emerging Business Intelligence and Analytic Trends for Today's Businesses (Hardcover)
暫譯: 大數據、大分析:當今企業的新興商業智慧與分析趨勢 (精裝版)

Michael Minelli, Michele Chambers, Ambiga Dhiraj

  • 出版商: Wiley
  • 出版日期: 2013-01-22
  • 定價: $1,650
  • 售價: 9.5$1,568
  • 語言: 英文
  • 頁數: 224
  • 裝訂: Hardcover
  • ISBN: 111814760X
  • ISBN-13: 9781118147603
  • 相關分類: 大數據 Big-data
  • 立即出貨 (庫存 < 3)

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商品描述

Unique prospective on the big data analytics phenomenon for both business and IT professionals

The availability of Big Data, low-cost commodity hardware and new information management and analytics software has produced a unique moment in the history of business. The convergence of these trends means that we have the capabilities required to analyze astonishing data sets quickly and cost-effectively for the first time in history. These capabilities are neither theoretical nor trivial. They represent a genuine leap forward and a clear opportunity to realize enormous gains in terms of efficiency, productivity, revenue and profitability.

The Age of Big Data is here, and these are truly revolutionary times. This timely book looks at cutting-edge companies supporting an exciting new generation of business analytics.

  • Learn more about the trends in big data and how they are impacting the business world (Risk, Marketing, Healthcare, Financial Services, etc.)
  • Explains this new technology and how companies can use them effectively to gather the data that they need and glean critical insights
  • Explores relevant topics such as data privacy, data visualization, unstructured data, crowd sourcing data scientists, cloud computing for big data, and much more.

商品描述(中文翻譯)

對於商業和IT專業人士而言,對大數據分析現象的獨特前瞻

大數據的可用性、低成本的商品硬體以及新的資訊管理和分析軟體,為商業歷史帶來了一個獨特的時刻。這些趨勢的融合意味著,我們首次具備了快速且具成本效益地分析驚人數據集的能力。這些能力既不是理論上的,也不是微不足道的。它們代表了一次真正的飛躍,並提供了一個明確的機會,以實現效率、生產力、收入和盈利能力的巨大增長。

大數據時代已經來臨,這確實是革命性的時代。本書及時地探討了支持新一代商業分析的前沿公司。


  • 深入了解大數據的趨勢及其對商業世界(風險、行銷、醫療保健、金融服務等)的影響

  • 解釋這項新技術以及公司如何有效地使用它們來收集所需數據並獲取關鍵見解

  • 探討相關主題,如數據隱私、數據視覺化、非結構化數據、群眾外包數據科學家、大數據的雲計算等。