Social Media Mining: An Introduction
暫譯: 社交媒體挖掘:入門指南

Reza Zafarani, Mohammad Ali Abbasi, Huan Liu

  • 出版商: Cambridge
  • 出版日期: 2014-04-28
  • 售價: $2,950
  • 貴賓價: 9.5$2,803
  • 語言: 英文
  • 頁數: 332
  • 裝訂: Hardcover
  • ISBN: 1107018854
  • ISBN-13: 9781107018853
  • 海外代購書籍(需單獨結帳)

相關主題

商品描述

The growth of social media over the last decade has revolutionized the way individuals interact and industries conduct business. Individuals produce data at an unprecedented rate by interacting, sharing, and consuming content through social media. Understanding and processing this new type of data to glean actionable patterns presents challenges and opportunities for interdisciplinary research, novel algorithms, and tool development. Social Media Mining integrates social media, social network analysis, and data mining to provide a convenient and coherent platform for students, practitioners, researchers, and project managers to understand the basics and potentials of social media mining. It introduces the unique problems arising from social media data and presents fundamental concepts, emerging issues, and effective algorithms for network analysis and data mining. Suitable for use in advanced undergraduate and beginning graduate courses as well as professional short courses, the text contains exercises of different degrees of difficulty that improve understanding and help apply concepts, principles, and methods in various scenarios of social media mining.

商品描述(中文翻譯)

社交媒體在過去十年的增長徹底改變了個人互動的方式以及產業的商業運作。個體透過社交媒體互動、分享和消費內容,以前所未有的速度產生數據。理解和處理這種新型數據以提取可行的模式,對跨學科研究、新算法和工具開發提出了挑戰和機遇。

社交媒體挖掘(Social Media Mining)整合了社交媒體、社交網絡分析和數據挖掘,為學生、從業者、研究人員和項目經理提供了一個方便且一致的平台,以理解社交媒體挖掘的基本知識和潛力。它介紹了社交媒體數據所產生的獨特問題,並呈現了網絡分析和數據挖掘的基本概念、新興議題和有效算法。

本書適合用於高級本科生和初級研究生課程,以及專業短期課程,內容包含不同難度的練習,以增進理解並幫助在各種社交媒體挖掘場景中應用概念、原則和方法。