Pulse: The New Science of Harnessing Internet Buzz to Track Threats and Opportunities (Hardcover)
暫譯: 脈動:利用網路熱潮追蹤威脅與機會的新科學(精裝版)

Douglas W. Hubbard

  • 出版商: Wiley
  • 出版日期: 2011-05-03
  • 定價: $1,575
  • 售價: 1.9$299
  • 語言: 英文
  • 頁數: 208
  • 裝訂: Hardcover
  • ISBN: 0470932368
  • ISBN-13: 9780470932360
  • 相關分類: 大數據 Big-data
  • 立即出貨(限量) (庫存=4)

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商品描述

The ultimate guide to mining the Internet for real-time assessment of trends and data

Showing how the Internet can be an incredible tool for businesses and others to measure trends in real time, Pulse describes tools for inexpensive and real time measurement methodologies businesses can start using right away. This timely book also puts this emerging science in perspective and explains how this new measurement instrument will profoundly change decision making in business and government.

  • Shows how the Internet can be used as an incredibly powerful measurement tool
  • Reveals how to mine the Internet to measure and forecast business progress
  • Written by leading expert in business analytics and performance management

Pulse reveals how the Internet is evolving into a tool for measuring and forecasting trends in society, the economy, public opinion and even public health and security. It is an absolutely essential book for every business leader to turn a powerful, underutilized tool to its complete potential.

商品描述(中文翻譯)

挖掘互聯網以進行即時趨勢和數據評估的終極指南

本書展示了互聯網如何成為企業及其他機構即時測量趨勢的驚人工具,Pulse 描述了企業可以立即開始使用的低成本即時測量方法。這本及時的書籍也將這一新興科學放在背景中,並解釋了這種新的測量工具將如何深刻改變商業和政府的決策過程。


  • 展示了互聯網如何被用作一個極其強大的測量工具

  • 揭示了如何挖掘互聯網以測量和預測商業進展

  • 由商業分析和績效管理領域的領先專家撰寫

Pulse 揭示了互聯網如何演變為一個測量和預測社會、經濟、公共意見甚至公共健康和安全趨勢的工具。這是每位商業領袖必備的書籍,能夠將一個強大且未充分利用的工具發揮到其最大潛力。