Space Business: Emerging Theory and Practice

Ojala, Arto, Baber, William W.

Space Business: Emerging Theory and Practice
  • 出版商: Palgrave MacMillan
  • 出版日期: 2024-08-21
  • 售價: $6,270
  • 貴賓價: 9.5 折 $5,957
  • 語言: 英文
  • 頁數: 260
  • 裝訂: Hardcover - also called cloth, retail trade, or trade
  • ISBN: 9819734290
  • ISBN-13: 9789819734290

    • 下單後立即進貨 (約1週~2週)

相關主題

商品描述

This book is an academic investigation of commercial activities of firms in the space related industries and those utilizing services provided by space technology firms. These firms and their activities are part of the "New Space" concept where space related commercial activities are undertaken and funded by private firms rather than government institutions. New Space is leading to business model innovation and new theory about space business activities including upstream and downstream commercial activities. Upstream value chains include activities prior to turnover of launched systems to operators. Downstream value chains include operation of systems in space as well as the transfer, processing, and sale of space-based data and data services.

The commercial activities of space business now reach into everyday lives of most humans from banking and disaster management to resource monitoring to tourism. With such broad reach, the New Space ecosystem is rapidly developing in importance and complexity.

商品描述(中文翻譯)

本書是對太空相關產業中企業商業活動的學術研究，以及那些利用太空科技公司提供的服務的企業。這些企業及其活動是「新太空」概念的一部分，該概念下的太空相關商業活動由私人企業而非政府機構進行和資助。新太空正在促進商業模式創新以及關於太空商業活動的新理論，包括上游和下游的商業活動。上游價值鏈包括在系統交付給操作員之前的活動。下游價值鏈則包括在太空中運行系統，以及太空數據和數據服務的轉移、處理和銷售。

太空商業的商業活動現在已深入大多數人類的日常生活，從銀行業和災害管理到資源監測和旅遊。隨著這樣廣泛的影響，新太空生態系統正在迅速發展，變得越來越重要和複雜。

作者簡介

Arto Ojala is Professor of International Business at the University of Vaasa, Finland. He is working on several space related research projects in the University of Vaasa's Digital Economy platform cutting across international business, information systems, business model innovation, and entrepreneurship that span from Europe to Japan.

William W. Baber is Professor in the Graduate School of Management, Kyoto University. He has combined education with business throughout his career including economic development in the State of Maryland and supporting starting businesses in Japan. In addition to Space Business, he teaches and researches negotiation and business model innovation.

作者簡介(中文翻譯)

Arto Ojala 是芬蘭瓦薩大學的國際商務教授。他正在瓦薩大學的數位經濟平台上進行多個與太空相關的研究項目，這些項目涵蓋國際商務、資訊系統、商業模式創新和創業，範圍從歐洲延伸至日本。

William W. Baber 是京都大學管理研究所的教授。他在職業生涯中結合了教育與商業，包括在馬里蘭州的經濟發展以及支持日本的創業企業。除了太空商務外，他還教授和研究談判及商業模式創新。

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