Serviceology for Services: 7th International Conference, Icserv 2020, Osaka, Japan, March 13-15, 2020, Proceedings
暫譯: 服務學：第七屆國際會議 Icserv 2020，2020年3月13-15日，日本大阪，會議論文集
Takenaka, Takeshi, Han, Spring, Minami, Chieko
- 出版商: Springer
- 出版日期: 2020-02-14
- 售價: $2,420
- 貴賓價: 9.5 折 $2,299
- 語言: 英文
- 頁數: 309
- 裝訂: Quality Paper - also called trade paper
- ISBN: 981153117X
- ISBN-13: 9789811531170
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商品描述
This book constitutes the refereed proceedings of the 7th International Conference on Serviceology for Services, held in Osaka, Japan, in March 2020.
The 16 full papers and 3 short papers presented in this volume were carefully reviewed and selected from 58 submissions. The papers are organized around the following topics: hospitality management; service innovation and employee engagement; service marketing and consumer behavior; customer experience and service design; service engineering and implementation.
商品描述(中文翻譯)
本書是第七屆國際服務學會議的經過審核的會議論文集，該會議於2020年3月在日本大阪舉行。本卷中呈現的16篇完整論文和3篇短文是從58篇投稿中仔細審核和選出的。這些論文圍繞以下主題組織：款待管理；服務創新與員工參與；服務行銷與消費者行為；顧客體驗與服務設計；服務工程與實施。
