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Shaping the Digital Enterprise: Trends and Use Cases in Digital Innovation and Transformation
暫譯: 塑造數位企業:數位創新與轉型的趨勢與案例

  • 出版商: Springer
  • 出版日期: 2016-10-05
  • 售價: $4,130
  • 貴賓價: 9.5$3,924
  • 語言: 英文
  • 頁數: 335
  • 裝訂: Hardcover
  • ISBN: 3319409662
  • ISBN-13: 9783319409665
  • 海外代購書籍(需單獨結帳)

商品描述

This book sheds light on cross-industry and industry-specific trends in today’s digital economy. Prepared by a group of international researchers, experts and practitioners under the auspices of SAP’s Digital Thought Leadership & Enablement team within SAP’s Business Transformation Services (BTS) unit, the book furthermore presents relevant use cases in digital transformation and innovation.

The book argues that breakthrough technologies have matured and hit scale together, enabling five defining trends: hyper-connectivity, supercomputing, cloud computing, a smarter world, and cyber security. It presents in detail how companies are now reimagining their products and services, business models and processes, showcasing how every business today is a digital business.

Digitalization, defined as the process of moving to a digital business, is no longer a choice but an imperative for all businesses across all industries and regions. Taking a step toward becoming a digital enterprise is demanding and challenging. The dimensions of customer centricity, leadership and strategy, business models, including offerings (products and services), processes, structure and governance, people and skills, culture, and technology foundation can serve as orientation for digitalization. The articles in this book touch on all dimensions of this digital innovation and transformation framework and offer possible answers to some of the pressing questions that arise when practitioners seek to digitalize their business.

商品描述(中文翻譯)

本書闡明了當今數位經濟中跨行業及行業特定的趨勢。該書由一群國際研究者、專家和實務者在SAP商業轉型服務(BTS)單位的數位思想領導與能力提升團隊的支持下編寫,並進一步呈現了數位轉型和創新中的相關案例。

本書主張,突破性技術已經成熟並達到規模,促成了五個定義性趨勢:超連結性(hyper-connectivity)、超級計算(supercomputing)、雲計算(cloud computing)、更智慧的世界(a smarter world)以及網路安全(cyber security)。書中詳細介紹了企業如何重新構想其產品和服務、商業模式和流程,展示了當今每個企業都是數位企業的現實。

數位化(digitalization),定義為轉向數位商業的過程,對於所有行業和地區的企業來說,已不再是一種選擇,而是一種必然。邁向成為數位企業的步伐既艱鉅又具挑戰性。以客戶為中心的維度、領導與策略、商業模式(包括產品和服務)、流程、結構與治理、人才與技能、文化以及技術基礎等方面可以作為數位化的指導。本書中的文章觸及了這一數位創新與轉型框架的所有維度,並為實務者在尋求數位化其業務時所面臨的一些緊迫問題提供了可能的解答。