The Spanish Model for Smart Tourism Destination Management: A Methodological Approach

Andrades, Lidia, Romero-Dexeus, Carlos, Martínez-Marín, Enrique

The Spanish Model for Smart Tourism Destination Management: A Methodological Approach
  • 出版商: Springer
  • 出版日期: 2024-07-23
  • 售價: $2,450
  • 貴賓價: 9.5 折 $2,328
  • 語言: 英文
  • 頁數: 307
  • 裝訂: Hardcover - also called cloth, retail trade, or trade
  • ISBN: 3031607082
  • ISBN-13: 9783031607080

    • 海外代購書籍(需單獨結帳)

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商品描述

This is an open access handbook that guides destinations on their journey to becoming Smart Tourism Destinations (STDs). Developed by SEGITTUR, a distinguished Spanish State company, and aligned with academia represented by Professor Lidia Andrades, who has brought together recognized international academics with SEGITTUR experts in the field of tourism management to write this groundbreaking book, it offers practical insights and strategies for success. Explore the characteristics and implications of smart destinations, across the five dimensions which structure them: destination governance, accessibility, technology, innovation and sustainability, navigate the transition from traditional tourism management to the innovative smart managerial paradigm, and overcome challenges encountered during the transformative process. Equipping destination managers with essential tools and strategies, this handbook showcases real-life examples of Spanish destinations embracing the smart tourism paradigm. Drawing on SEGITTUR's proven methodology, it provides precise guidance, checklists, and expert recommendations for effective implementation. An invaluable resource for destination managers, tourism professionals, and researchers, it unlocks the full potential of smart tourism destinations.

商品描述(中文翻譯)

這是一本開放存取的手冊，指導目的地如何成為智慧旅遊目的地（Smart Tourism Destinations，STDs）。該手冊由西班牙著名國營公司SEGITTUR開發，並與代表學術界的Lidia Andrades教授合作，邀請國際知名學者與SEGITTUR的旅遊管理專家共同撰寫這本開創性的書籍，提供實用的見解和成功策略。探索智慧目的地的特點和影響，包括結構性的五個維度：目的地治理、可及性、科技、創新和可持續性，引導傳統旅遊管理向創新的智慧管理範式轉型，並克服轉型過程中遇到的挑戰。這本手冊為目的地經理提供必要的工具和策略，展示了西班牙目的地實踐智慧旅遊範式的真實案例。借鑒SEGITTUR的成熟方法論，提供精確的指導、檢查表和專家建議，以實現有效的實施。對於目的地經理、旅遊專業人士和研究人員來說，這是一個寶貴的資源，可以發揮智慧旅遊目的地的全部潛力。

作者簡介

Lidia Andrades, Ph.D., is an Associate Professor at the University of Extremadura, Spain. She is an expert in strategic planning and management. Her research interests focus on tourism destination competitiveness management from a dual perspective: demand and supply-side approaches. Additionally, in recent years, she has been cooperating with SEGITTUR in the field of smart tourism destination planning and management. Her main academic contributions have been published in journals such as Tourism Management, the Journal of Travel Research, and the Journal of Sustainable Tourism, among others. These publications mostly address topics such as tourism destination competitiveness and sustainability, as well as the qualification of tourism professionals as a means to achieve competitiveness in the tourism sector. Lidia has also co-authored a book on tourism management in Russia and contributed chapters to several books on topics such as tourism value co-creation and research methods for tourism. Finally, she has extensive experience in designing, managing, and coordinating multidisciplinary teams as a leader of EU-funded projects.

Mr. Carlos Romero-Dexeus is the Director of Research, Development, and Innovation at SEGITTUR (the Spanish State Company for the Management of Tourism Innovation and Technologies). With a background in Economic Sciences and Tourism Business Management, he has over 10 years of experience in the tourism sector. He has managed international and national projects, specializing in measuring the economic impacts of tourism and tourism policy. With previous positions at the World Tourism Organization (UNWTO) and the Spanish Institute for Tourism Studies (IET), he brings valuable expertise to his role.

Mr. Enrique Martínez-Marín is the President of SEGITTUR. With a background in political science and public management, he has extensive experience in smart territories and digital transformation. He has held advisory roles and coordinated national plans for smart territories. His professional career includes positions in government agencies and organizations related to the industry, telecommunications, and postal sectors. As President of the Technical Committee for Standardization 178 of UNE1, he plays a significant role in shaping smart city standards.

作者簡介(中文翻譯)

Lidia Andrades博士是西班牙埃斯特雷馬杜拉大學的副教授。她是戰略規劃和管理方面的專家。她的研究興趣主要集中在旅遊目的地競爭力管理方面，從需求和供應兩個角度進行研究。此外，近年來她一直在智慧旅遊目的地規劃和管理領域與SEGITTUR合作。她的主要學術貢獻發表在《旅遊管理》、《旅遊研究期刊》和《可持續旅遊期刊》等期刊上。這些出版物主要涉及旅遊目的地競爭力和可持續性，以及旅遊專業人員的資格作為實現旅遊業競爭力的手段。Lidia還合著了一本關於俄羅斯旅遊管理的書籍，並為幾本關於旅遊價值共創和旅遊研究方法的書籍撰寫了章節。最後，她在設計、管理和協調多學科團隊方面擁有豐富的經驗，擔任歐盟資助項目的領導者。

Carlos Romero-Dexeus先生是西班牙旅遊創新和技術管理的國家公司SEGITTUR的研究、開發和創新主任。他具有經濟學和旅遊業管理的背景，在旅遊業領域擁有超過10年的經驗。他曾管理國際和國內項目，專門研究旅遊的經濟影響和旅遊政策。在世界旅遊組織（UNWTO）和西班牙旅遊研究所（IET）擔任過之前的職位，他為自己的角色帶來了寶貴的專業知識。

Enrique Martínez-Marín先生是SEGITTUR的主席。他具有政治學和公共管理的背景，對智慧領域和數字轉型有豐富的經驗。他曾擔任智慧領域的顧問職位，並協調過智慧領域的國家計劃。他的職業生涯包括在政府機構和與行業、電信和郵政相關的組織中擔任職位。作為UNE1標準化技術委員會178的主席，他在制定智慧城市標準方面扮演著重要角色。

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