Tourism, Culture and Heritage in a Smart Economy: Third International Conference IACuDiT, Athens 2016 (Springer Proceedings in Business and Economics)
暫譯: 智慧經濟中的旅遊、文化與遺產:第三屆國際會議 IACuDiT,雅典 2016(Springer 商業與經濟會議錄)

Katsoni, V. (Ed), Upadhya, A. (Ed), Stratigea, A. (Ed)

  • 出版商: Springer
  • 出版日期: 2017-02-22
  • 售價: $7,160
  • 貴賓價: 9.5$6,802
  • 語言: 英文
  • 頁數: 496
  • 裝訂: Hardcover
  • ISBN: 3319477315
  • ISBN-13: 9783319477312
  • 相關分類: 經濟學 Economy
  • 海外代購書籍(需單獨結帳)

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商品描述

This book explores the ways in which information and communication technologies (ICTs) offer a powerful tool for the development of smart tourism. Numerous examples are presented from across the entire spectrum of cultural and heritage tourism, including art, innovations in museum interpretation and collections management, cross-cultural visions, gastronomy, film tourism, dark tourism, sports tourism, and wine tourism. Emphasis is placed on the importance of the smart destinations concept and a knowledge economy driven by innovation, creativity, and entrepreneurship. New modes of tourism management are described, and tourism products, services, and strategies for the stimulation of economic innovation and promotion of knowledge transfer are outlined. The potential of diverse emerging ICTs in this context is clearly explained, covering location-based services, internet of things, smart cities, mobile services, gamification, digital collections and the virtual visitor, social media, social networking, and augmented reality. The book is edited in collaboration with the International Association of Cultural and Digital Tourism (IACuDiT) and includes the proceedings of the Third International Conference on Cultural and Digital Tourism.

商品描述(中文翻譯)

本書探討資訊與通信技術(ICTs)如何成為智慧旅遊發展的強大工具。書中提供了來自文化與遺產旅遊各個領域的眾多範例,包括藝術、博物館詮釋與收藏管理的創新、跨文化視野、美食旅遊、電影旅遊、黑暗旅遊、體育旅遊以及葡萄酒旅遊。重點強調智慧目的地概念的重要性,以及由創新、創意和企業家精神驅動的知識經濟。書中描述了新的旅遊管理模式,並概述了促進經濟創新和知識轉移的旅遊產品、服務和策略。在這個背景下,各種新興ICT的潛力得到了清晰的解釋,涵蓋了基於位置的服務、物聯網、智慧城市、行動服務、遊戲化、數位收藏與虛擬訪客、社交媒體、社交網絡以及擴增實境。本書由國際文化與數位旅遊協會(IACuDiT)合作編輯,並包含第三屆國際文化與數位旅遊會議的會議紀錄。