Music, Management, Marketing, and Law: Interviews Across the Music Business Value Chain
暫譯: 音樂、管理、行銷與法律：音樂產業價值鏈的訪談

Name: Music, Management, Marketing, and Law: Interviews Across the Music Business Value Chain
Price: 4646 TWD
Availability: OnlineOnly
Author: Graham, Phil
ISBN: 3030021424

Graham, Phil

出版商: Springer
出版日期: 2019-04-02
售價: $4,890
貴賓價: 9.5 折 $4,646
語言: 英文
頁數: 246
裝訂: Hardcover - also called cloth, retail trade, or trade
ISBN: 3030021424
ISBN-13: 9783030021429
相關分類: 行銷/網路行銷 Marketing、面試技巧

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商品描述

This collection of interviews captures a period of historic change for the global music business along with a wealth of professional knowledge that extends from the late 1960s through to late 2012 when the interviews were conducted. They record the experiences and insights of people who helped to shape a global business that is quickly passing into history and transforming into something entirely new, often because of decisions the interviewees have been directly involved in making. The material includes the aesthetic, artistic, technical, commercial, legal, and strategic aspects of the music industry. What is said is timeless in its historical significance for the music business and in its relevance for researchers engaged in studies on the dynamics of change in the global commercial music landscape.

商品描述(中文翻譯)

這系列訪談捕捉了全球音樂產業歷史變革的時期，以及從1960年代末期到2012年底（訪談進行時）的豐富專業知識。這些訪談記錄了那些幫助塑造這個迅速進入歷史並轉變為全新形態的全球商業的人們的經驗和見解，這些變化往往是因為受訪者直接參與了決策。材料涵蓋了音樂產業的美學、藝術、技術、商業、法律和策略等各個方面。所述內容在音樂商業的歷史意義上是永恆的，並且對於從事全球商業音樂變遷動態研究的研究者來說，具有重要的相關性。

作者簡介

Phil Graham is Professor and Head of School, Communication and Creative Industries, at the University of The Sunshine Coast, Australia. Before coming to academia, he spent 25 years as a professional composer, producer, and performer. The author has published over 100 refereed publications including Hypercapitalism (Lang, 2006) and The Creel Century (Routledge, 2017). He is co-editor of Critical Discourse Studies and on the international editorial boards of numerous journals.

作者簡介(中文翻譯)

菲爾·格雷厄姆（Phil Graham）是澳大利亞陽光海岸大學（University of The Sunshine Coast）傳播與創意產業學院的教授及院長。在進入學術界之前，他擔任了25年的專業作曲家、製作人和表演者。該作者已發表超過100篇經過審核的出版物，包括《超資本主義》（Hypercapitalism，Lang，2006）和《克里爾世紀》（The Creel Century，Routledge，2017）。他是《批判性話語研究》（Critical Discourse Studies）的共同編輯，並在多本期刊的國際編輯委員會中任職。