Algorithms of the Intelligent Web (Paperback)
暫譯: 智能網路的演算法 (平裝本)

Haralambos Marmanis, Dmitry Babenko

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商品描述

Web 2.0 applications provide a rich user experience, but the parts you can't see are just as important-and impressive. They use powerful techniques to process information intelligently and offer features based on patterns and relationships in data. Algorithms of the Intelligent Web shows readers how to use the same techniques employed by household names like Google Ad Sense, Netflix, and Amazon to transform raw data into actionable information.

Algorithms of the Intelligent Web is an example-driven blueprint for creating applications that collect, analyze, and act on the massive quantities of data users leave in their wake as they use the web. Readers learn to build Netflix-style recommendation engines, and how to apply the same techniques to social-networking sites. See how click-trace analysis can result in smarter ad rotations. All the examples are designed both to be reused and to illustrate a general technique- an algorithm-that applies to a broad range of scenarios.

As they work through the book's many examples, readers learn about recommendation systems, search and ranking, automatic grouping of similar objects, classification of objects, forecasting models, and autonomous agents. They also become familiar with a large number of open-source libraries and SDKs, and freely available APIs from the hottest sites on the internet, such as Facebook, Google, eBay, and Yahoo.

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商品描述(中文翻譯)

Web 2.0 應用程式提供了豐富的使用者體驗,但你看不見的部分同樣重要且令人印象深刻。它們使用強大的技術來智能地處理資訊,並根據數據中的模式和關係提供功能。《智能網路的演算法》向讀者展示如何使用 Google Ad Sense、Netflix 和 Amazon 等知名品牌所採用的相同技術,將原始數據轉換為可行的資訊。

《智能網路的演算法》是一個以範例為主的藍圖,旨在創建能夠收集、分析並對用戶在使用網路時留下的大量數據進行行動的應用程式。讀者將學習如何構建類似 Netflix 的推薦引擎,以及如何將相同技術應用於社交網路網站。了解點擊追蹤分析如何導致更智能的廣告輪替。所有範例都旨在重複使用並說明一種通用技術——演算法——這種技術適用於廣泛的場景。

在閱讀本書的眾多範例時,讀者將學習推薦系統、搜尋與排名、相似物件的自動分組、物件分類、預測模型和自主代理。他們還將熟悉大量的開源庫和 SDK,以及來自 Facebook、Google、eBay 和 Yahoo 等熱門網站的免費 API。