Implementing Sugarcrm: A Step-by-step Guide to Using This Powerful Open Source Application in Your Business (Paperback)
暫譯: 實施 SugarCRM:在您的業務中使用這個強大的開源應用程式的逐步指南(平裝本)
Michael J.R. Whitehead
- 出版商: Packt Publishing
- 出版日期: 2006-01-20
- 售價: $2,160
- 貴賓價: 9.5 折 $2,052
- 語言: 英文
- 頁數: 328
- 裝訂: Paperback
- ISBN: 190481168X
- ISBN-13: 9781904811688
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相關分類:
MySQL、PHP、企業資源規劃 Erp
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商品描述
Description
SugarCRM is a popular customer relationship management system. It is available in both free open source and commercial versions, making it an ideal way for small-medium business to try out a CRM system without committing large sums of money. Although SugarCRM is carefully designed for ease of use, attaining measurable business gains requires careful planning and research. This book distils hard won SugarCRM experienced into an easy to follow guide to implementing the full power of SugarCRM. SugarCRM is an extensive PHP/MySQL based application but with its rich administration interfaces no programming is required to get the most of it.
This book will give you all the information you need to start using this powerful, free CRM system.
Written by veteran SugarCRM expert and experienced documentation author, Michael J. Whitehead, this book is the definitive guide to implementing SugarCRM. Whether you are wondering exactly what benefits CRM can bring, or you have already learned about CRM systems but have yet to implement one, or you're working with SugarCRM already; this book will show you how to get maximum benefit of this exciting product.
Table of Contents
- Chapter 1 Doing Business – Better
- Chapter 2 One Size Does Not Fit All: CRM Your Way
- Chapter 3 CRM Deployment Options: Which One Is Right for You?
- Chapter 4 CRM Basics
- Chapter 5 Extending Your CRM’s Business Role
- Chapter 6 Commercial and Open Source Add-ons for SugarCRM
- Chapter 7 Managing Your CRM Implementation
- Chapter 9 Linking SugarCRM with Your Customers
- Appendix A Installing SugarCRM on Linux
- Appendix B Installing SugarCRM on Windows Server
- Appendix C Importing Your Data
- Appendix D The System Administrator Role
商品描述(中文翻譯)
描述
SugarCRM 是一個流行的客戶關係管理系統。它提供免費的開源版本和商業版本,讓中小型企業能夠在不需投入大量資金的情況下試用 CRM 系統。儘管 SugarCRM 經過精心設計以便於使用,但要獲得可衡量的商業收益仍需仔細的規劃和研究。本書將 SugarCRM 的寶貴經驗提煉成易於遵循的指南,幫助您充分發揮 SugarCRM 的潛力。SugarCRM 是一個基於 PHP/MySQL 的廣泛應用,但其豐富的管理介面使得使用者無需編程即可充分利用其功能。
本書將提供您開始使用這個強大且免費的 CRM 系統所需的所有資訊。由資深 SugarCRM 專家及經驗豐富的文檔作者 Michael J. Whitehead 撰寫,本書是實施 SugarCRM 的權威指南。無論您是想了解 CRM 能帶來哪些好處,還是已經了解 CRM 系統但尚未實施,或是您已經在使用 SugarCRM;本書將向您展示如何最大化利用這個令人興奮的產品。
目錄
- 第 1 章 做生意 – 更好
- 第 2 章 一刀切不適用:依您方式的 CRM
- 第 3 章 CRM 部署選項:哪一個適合您?
- 第 4 章 CRM 基礎
- 第 5 章 擴展您的 CRM 商業角色
- 第 6 章 SugarCRM 的商業和開源附加元件
- 第 7 章 管理您的 CRM 實施
- 第 9 章 將 SugarCRM 與您的客戶連結
- 附錄 A 在 Linux 上安裝 SugarCRM
- 附錄 B 在 Windows Server 上安裝 SugarCRM
- 附錄 C 匯入您的數據
- 附錄 D 系統管理員角色