Learning Tableau 2022 - Fifth Edition: Create effective data visualizations, build interactive visual analytics, and improve your data storytelling ca
暫譯: 學習 Tableau 2022 - 第五版:創建有效的數據視覺化、構建互動式視覺分析,並提升數據敘事能力

Milligan, Joshua N.

  • 出版商: Packt Publishing
  • 出版日期: 2022-08-26
  • 售價: $2,120
  • 貴賓價: 9.5$2,014
  • 語言: 英文
  • 頁數: 566
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 1801072329
  • ISBN-13: 9781801072328
  • 相關分類: Data-visualization
  • 立即出貨 (庫存=1)

相關主題

商品描述

Now in color, this edition of Learning Tableau will empower you to bring data to life and make better business decisions


Key Features:

  • Learn the basics of data analysis, from snappy visualizations to comprehensive dashboards
  • Gain meaningful insights with geospatial analysis, scripting extensions, and other advanced methods
  • Explore the latest Tableau 2022 features, including Einstein Discovery and Explain Data


Book Description:

Learning Tableau 2022 helps you get started with Tableau and data visualization, but it does more than just cover the basic principles. It helps you understand how to analyze and communicate data visually, and articulate data stories using advanced features.


This new edition is updated with Tableau's latest features, such as dashboard extensions, Explain Data, and integration with CRM Analytics (Einstein Analytics), which will help you harness the full potential of artificial intelligence (AI) and predictive modeling in Tableau.


After an exploration of the core principles, this book will teach you how to use table and level of detail calculations to extend and alter default visualizations, build interactive dashboards, and master the art of telling stories with data.


You'll learn about visual statistical analytics and create different types of static and animated visualizations and dashboards for rich user experiences. We then move on to interlinking different data sources with Tableau's Data Model capabilities, along with maps and geospatial visualization. You will further use Tableau Prep Builder's ability to efficiently clean and structure data.


By the end of this book, you will be proficient in implementing the powerful features of Tableau 2022 to improve the business intelligence insights you can extract from your data.


What You Will Learn:

  • Develop stunning visualizations to explain complex data with clarity
  • Build interactive dashboards to drive actionable user insights
  • Explore Data Model capabilities and interlink data from various sources
  • Create and use calculations to solve problems and enrich your analytics
  • Enable smart decision-making with data clustering, distribution, and forecasting
  • Extend Tableau's native functionality with extensions, scripts, and AI through CRM Analytics (formerly Einstein Analytics)
  • Leverage Tableau Prep Builder's amazing capabilities for data cleaning and structuring
  • Share your data stories to build a culture of trust and action


Who this book is for:

This Tableau book is for aspiring BI developers and data analysts, data scientists, researchers, and anyone else who wants to gain a deeper understanding of data through Tableau. This book starts from the ground up, so you won't need any prior experience with Tableau before you dive in, but a full Tableau license (or 14-day demo license) is essential to be able to make use of all the exercises.

商品描述(中文翻譯)

現在以彩色呈現,本書《Learning Tableau》的版本將使您能夠讓數據活起來,並做出更好的商業決策

主要特色:


  • 學習數據分析的基本知識,從生動的視覺化到全面的儀表板

  • 透過地理空間分析、腳本擴展及其他進階方法獲得有意義的見解

  • 探索最新的 Tableau 2022 功能,包括 Einstein Discovery 和 Explain Data

書籍描述:
《Learning Tableau 2022》幫助您開始使用 Tableau 和數據視覺化,但它不僅僅涵蓋基本原則。它幫助您理解如何分析和以視覺方式傳達數據,並使用進階功能表達數據故事。

這個新版本更新了 Tableau 的最新功能,如儀表板擴展、Explain Data 和與 CRM Analytics(Einstein Analytics)的整合,這將幫助您充分利用人工智慧(AI)和預測建模在 Tableau 中的潛力。

在探索核心原則後,本書將教您如何使用表格和細節層級計算來擴展和修改預設視覺化,建立互動式儀表板,並掌握用數據講故事的藝術。

您將學習視覺統計分析,並創建不同類型的靜態和動畫視覺化及儀表板,以提供豐富的用戶體驗。接著,我們將探討如何利用 Tableau 的數據模型功能將不同數據來源互相連結,以及地圖和地理空間視覺化。您還將進一步使用 Tableau Prep Builder 有效清理和結構數據的能力。

在本書結束時,您將熟練掌握 Tableau 2022 的強大功能,以改善您從數據中提取的商業智慧見解。

您將學到的內容:


  • 開發驚人的視覺化,以清晰解釋複雜數據

  • 建立互動式儀表板,以推動可行的用戶見解

  • 探索數據模型功能,並將來自各種來源的數據互相連結

  • 創建和使用計算來解決問題並豐富您的分析

  • 透過數據聚類、分佈和預測實現智能決策

  • 通過 CRM Analytics(前身為 Einstein Analytics)擴展 Tableau 的原生功能,使用擴展、腳本和 AI

  • 利用 Tableau Prep Builder 的驚人能力進行數據清理和結構化

  • 分享您的數據故事,以建立信任和行動的文化

本書適合誰:
這本 Tableau 書籍適合有志於成為 BI 開發者和數據分析師、數據科學家、研究人員,以及任何希望通過 Tableau 獲得更深入數據理解的人。本書從基礎開始,因此您在深入學習之前不需要任何 Tableau 的先前經驗,但擁有完整的 Tableau 許可證(或 14 天的試用許可證)是能夠使用所有練習的必要條件。