Big Data Analytics: Harnessing Data for New Business Models
暫譯: 大數據分析：利用數據創造新商業模式
Sedkaoui, Soraya, Khelfaoui, Mounia, Kadi, Nadjat
- 出版商: Apple Academic Press
- 出版日期: 2021-07-05
- 售價: $6,130
- 貴賓價: 9.5 折 $5,824
- 語言: 英文
- 頁數: 306
- 裝訂: Hardcover - also called cloth, retail trade, or trade
- ISBN: 177188956X
- ISBN-13: 9781771889568
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相關分類:
大數據 Big-data、Data Science
海外代購書籍(需單獨結帳)
相關主題
商品描述
This volume explores the diverse applications of advanced tools and technologies of the emerging field of big data and their evidential value in business. It examines the role of analytics tools and methods of using big data in strengthening businesses to meet today's information challenges and shows how businesses can adapt big data for effective businesses practices.
This volume shows how big data and the use of data analytics is being effectively adopted more frequently, especially in companies that are looking for new methods to develop smarter capabilities and tackle challenges in dynamic processes. Many illustrative case studies are presented that highlight how companies in every sector are now focusing on harnessing data to create a new way of doing business.
商品描述(中文翻譯)
本卷探討了新興領域大數據的先進工具和技術的多樣應用及其在商業中的證據價值。它檢視了分析工具的角色以及如何利用大數據來加強企業以應對當今的信息挑戰，並展示了企業如何調整大數據以實現有效的商業實踐。
本卷顯示了大數據及數據分析的使用如何被更有效地採用，特別是在尋求新方法以發展更智能能力並應對動態過程挑戰的公司中。許多具體案例研究展示了各行各業的公司如何專注於利用數據來創造新的商業模式。
作者簡介
Soraya Sedkaoui, PhD, is a senior lecturer, data analyst, and strategic business consultant with more than 10 years of teaching, training, research, and consulting experience in statistics, big data analytics, and machine learning algorithms. Leading the Big Data Analytic Consulting Practice at SRY Consulting in Montpellier, France, Dr. Soraya is focused on working with global clients across industries to determine how a data-driven approach can be embedded into strategic initiatives. She worked as a researcher at TRIS Laboratory at the University of Montpellier, France. Her science-oriented research experience and interests are in the areas of big data, computer science, and the development of algorithms and models for business applications and problems. Dr. Sedkaoui's prior books and research have been published in several refereed editions and journals.
Mounia Khelfaoui, PhD, is a teacher-researcher and lecturer at the University Djilali Bounaama Khemis-Miliana, Algeria. With experience in research, she is a member of the research laboratory Industry, Organizational Development of Enterprises and Innovation of the University of Khemis-Miliana. Her research focuses on sustainable development and especially on corporate social responsibility (CSR), the sharing economy, and the circular economy. She has published in various journals and conferences dealing with the topic of CSR and sustainable development. Dr. Khelfaoui's research proposes to demonstrate the role of the adoption of the CSR in organizations in light of the principles of sustainable development.
Nadjat Kadi, PhD, is a senior lecturer at the University of Djilali Bounaama Khemis-Miliana, Algeria. She is the Manager of The Digital Economy Laboratory. Her research relates to economic and statistical analysis and the field of demography. She graduated from the University of Oran, Algeria, with a PhD in in demography and an HDR in economic and demographic analysis.
作者簡介(中文翻譯)
Soraya Sedkaoui 博士 是一位資深講師、數據分析師及戰略商業顧問，擁有超過 10 年的教學、培訓、研究及顧問經驗，專注於統計學、大數據分析及機器學習演算法。Soraya 博士目前在法國蒙彼利埃的 SRY Consulting 領導大數據分析顧問實務，專注於與全球各行業的客戶合作，確定如何將數據驅動的方法嵌入戰略計劃中。她曾在法國蒙彼利埃大學的 TRIS 實驗室擔任研究員。她的科學導向研究經驗及興趣涵蓋大數據、計算機科學，以及為商業應用和問題開發演算法和模型。Sedkaoui 博士之前的書籍和研究已在多個經過審核的版本和期刊上發表。
Mounia Khelfaoui 博士 是阿爾及利亞 Djilali Bounaama Khemis-Miliana 大學的教師研究員及講師。她擁有研究經驗，是 Khemis-Miliana 大學企業組織發展與創新研究實驗室的成員。她的研究專注於可持續發展，特別是企業社會責任（CSR）、共享經濟及循環經濟。她在多個期刊和會議上發表了有關 CSR 和可持續發展的主題。Khelfaoui 博士的研究旨在展示在可持續發展原則下，組織採納 CSR 的角色。
Nadjat Kadi 博士 是阿爾及利亞 Djilali Bounaama Khemis-Miliana 大學的資深講師。她是數位經濟實驗室的經理。她的研究涉及經濟和統計分析以及人口統計學領域。她畢業於阿爾及利亞奧蘭大學，獲得人口統計學博士學位及經濟和人口統計分析的 HDR。
