Mobile User Research: A Practical Guide (Synthesis Lectures on Mobile and Pervasive Computing)
暫譯: 行動用戶研究:實用指南(行動與普遍計算綜合講座)

Sunny Consolvo, Frank R. Bentley, Eric B. Hekler

  • 出版商: Morgan & Claypool
  • 出版日期: 2017-05-05
  • 售價: $2,540
  • 貴賓價: 9.5$2,413
  • 語言: 英文
  • 頁數: 214
  • 裝訂: Paperback
  • ISBN: 1627057617
  • ISBN-13: 9781627057615
  • 海外代購書籍(需單獨結帳)

商品描述

This book will give you a practical overview of several methods and approaches for designing mobile technologies and conducting mobile user research, including how to understand behavior and evaluate how such technologies are being (or may be) used out in the world. Each chapter includes case studies from our own work and highlights advantages, limitations, and very practical steps that should be taken to increase the validity of the studies you conduct and the data you collect.

This book is intended as a practical guide for conducting mobile research focused on the user and their experience. We hope that the depth and breadth of case studies presented, as well as specific best practices, will help you to design the best technologies possible and choose appropriate methods to gather ethical, reliable, and generalizable data to explore the use of mobile technologies out in the world.

商品描述(中文翻譯)

本書將為您提供有關設計行動技術和進行行動用戶研究的幾種方法和途徑的實用概述,包括如何理解行為並評估這些技術在現實世界中的使用情況(或可能的使用情況)。每一章都包含我們自己工作的案例研究,並強調優勢、限制以及應採取的非常實用的步驟,以提高您所進行的研究的有效性和所收集數據的可靠性。

本書旨在作為一個針對用戶及其體驗的行動研究實用指南。我們希望所呈現的案例研究的深度和廣度,以及具體的最佳實踐,能幫助您設計出最佳的技術,並選擇適當的方法來收集倫理、可靠且可推廣的數據,以探索行動技術在現實世界中的使用情況。

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