Designing Mobile Payment Experiences: Principles and Best Practices for Mobile Commerce (Paperback)

Skip Allums

Designing Mobile Payment Experiences: Principles and Best Practices for Mobile Commerce (Paperback)

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商品描述

Now that consumer purchases with mobile phones are on the rise, how do you design a payment app that’s safe, easy to use, and compelling? With this practical book, interaction and product designer Skip Allums provides UX best practices and recommendations to help you create familiar, friendly, and trustworthy experiences.

Consumers want mobile transactions to be as fast and reliable as cash or bank cards. This book shows designers, developers, and product managers—from startups to financial institutions—how to design mobile payments that not only safeguard identity and financial data, but also provide value-added features that exceed customer expectations.

  • Learn about the major mobile payment frameworks: NFC, cloud, and closed loop
  • Examine the pros and cons of Google Wallet, Isis, Square, PayPal, and other payment apps
  • Provide walkthroughs, demos, and easy registration to quickly gain a new user’s trust
  • Design efficient point-of-sale interactions, using NFC, QR, barcodes, or geolocation
  • Add peripheral services such as points, coupons and offers, and money management

商品描述(中文翻譯)

隨著使用手機進行消費的增加，如何設計一個安全、易於使用且引人入勝的支付應用程式呢？在這本實用的書中，互動和產品設計師Skip Allums提供了使用者體驗的最佳實踐和建議，幫助您創建熟悉、友好和可信賴的體驗。

消費者希望移動交易能像現金或銀行卡一樣快速可靠。本書向設計師、開發人員和產品經理展示了如何設計移動支付，不僅保護身份和財務數據，還提供超出客戶期望的增值功能，適用於從初創企業到金融機構的各種情境。

本書內容包括：
- 了解主要的移動支付框架：NFC、雲端和封閉迴路
- 檢視Google Wallet、Isis、Square、PayPal和其他支付應用程式的優缺點
- 提供步驟指南、演示和簡單的註冊流程，以快速獲得新用戶的信任
- 設計高效的銷售點互動，使用NFC、QR碼、條碼或地理定位
- 添加周邊服務，如積分、優惠券和優惠，以及財務管理功能

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