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商品描述
The Lean UX approach to interaction design is tailor-made for today’s web-driven reality. In this insightful book, leading advocate Jeff Gothelf teaches you valuable Lean UX principles, tactics, and techniques from the ground up—how to rapidly experiment with design ideas, validate them with real users, and continually adjust your design based on what you learn.
Inspired by Lean and Agile development theories, Lean UX lets you focus on the actual experience being designed, rather than deliverables. This book shows you how to collaborate closely with other members of the product team, and gather feedback early and often. You’ll learn how to drive the design in short, iterative cycles to assess what works best for the business and the user. Lean UX shows you how to make this change—for the better.
- Frame a vision of the problem you’re solving and focus your team on the right outcomes
- Bring the designers’ toolkit to the rest of your product team
- Share your insights with your team much earlier in the process
- Create Minimum Viable Products to determine which ideas are valid
- Incorporate the voice of the customer throughout the project cycle
- Make your team more productive: combine Lean UX with Agile’s Scrum framework
- Understand the organizational shifts necessary to integrate Lean UX
商品描述(中文翻譯)
The Lean UX 方法專為當今以網路為驅動的現實量身打造。在這本深具洞察力的書中,領先的倡導者 Jeff Gothelf 從基礎教導您寶貴的 Lean UX 原則、戰術和技術——如何快速實驗設計想法,與真實用戶驗證這些想法,並根據所學持續調整您的設計。
受到 Lean 和 Agile 開發理論的啟發,Lean UX 讓您專注於實際設計的體驗,而非交付物。這本書展示了如何與產品團隊的其他成員緊密合作,並及早且頻繁地收集反饋。您將學會如何在短期的迭代循環中推動設計,以評估對業務和用戶最有效的方案。《Lean UX》告訴您如何進行這一改變——讓一切變得更好。
- 確定您所解決問題的願景,並將團隊的焦點放在正確的結果上
- 將設計師的工具包帶給您產品團隊的其他成員
- 在過程中更早地與團隊分享您的見解
- 創建最小可行產品以確定哪些想法是有效的
- 在整個專案周期中融入客戶的聲音
- 提高團隊的生產力:將 Lean UX 與 Agile 的 Scrum 框架結合
- 理解整合 Lean UX 所需的組織變革