HBR's 10 Must Reads on Communication (哈佛商業評論：溝通的十篇必讀文章)

Harvard Business Review, Robert B. Cialdini, Nick Morgan, Deborah Tannen

HBR's 10 Must Reads on Communication

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商品描述

The best leaders know how to communicate clearly and persuasively. How do you stack up?If you read nothing else on communicating effectively, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you express your ideas with clarity and impact―no matter what the situation.

Leading experts such as Deborah Tannen, Jay Conger, and Nick Morgan provide the insights and advice you need to:

  • Pitch your brilliant idea―successfully
  • Connect with your audience
  • Establish credibility
  • Inspire others to carry out your vision
  • Adapt to stakeholders’ decision-making style
  • Frame goals around common interests
  • Build consensus and win support

商品描述(中文翻譯)

最優秀的領導者知道如何清晰且有說服力地溝通。你的溝通能力如何呢？

如果你只想閱讀一些關於有效溝通的文章，那麼請閱讀這些10篇文章。我們從《哈佛商業評論》的數百篇文章中精選出最重要的文章，以幫助你清晰而有影響力地表達自己的想法，無論處於何種情況下。

Deborah Tannen、Jay Conger和Nick Morgan等領先專家提供了以下洞察和建議，幫助你：
- 成功地推銷你的優秀想法
- 與你的觀眾建立聯繫
- 建立可信度
- 激勵他人實現你的願景
- 適應利益相關者的決策風格
- 圍繞共同利益制定目標
- 建立共識並贏得支持

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