Concepts in Strategic Management and Business Policy: Globalization, Innovation, and Sustainability, 14/e (IE-Paperback)
暫譯: 戰略管理與商業政策概念：全球化、創新與永續發展，第14版 (IE-平裝本)

For Strategic Management and Business Policy courses. Class-tested approach to Strategy with new focus on environmental sustainability. Wheelen and Hunger's class-tested approach to teaching Strategy is brought into sharper focus with a new theme: environmental sustainability. By bringing the sustainability theme into focus, this text equips students with the strategic concepts they will need to know as they face issues such as climate change, global warming and energy availability.

PART 1  Introduction to Strategic Management and Business Policy 

• 1.  Basic Concepts of Strategic Management

• 2.  Corporate Governance

• 3.  Social Responsibility and Ethics in Strategic Management

PART 2  Scanning the Environment

• 4.  Environmental Scanning and Industry Analysis

• 5.  Internal Scanning: Organizational Analysis

PART 3  Strategy Formulation 

• 6.  Strategy Formulation: Situation Analysis and Business Strategy

• 7.  Strategy Formulation: Corporate Strategy

• 8.  Strategy Formulation: Functional Strategy and Strategic Choice

PART 4  Strategy Implementation and Control

• 9.  Strategy Implementation: Organizing for Action

• 10.  Strategy Implementation: Staffing and Directing

• 11.  Evaluation and Control

PART 5  Introduction to Case Analysis

• 12. Suggestions for Case Analysis