Instagram Power, Second Edition: Build Your Brand and Reach More Customers with Visual Influence
暫譯: Instagram 力量，第二版：透過視覺影響力建立品牌並吸引更多客戶
Jason Miles
- 出版商: McGraw-Hill Education
- 出版日期: 2019-02-26
- 售價: $1,070
- 貴賓價: 9.5 折 $1,017
- 語言: 英文
- 頁數: 288
- 裝訂: Paperback
- ISBN: 1260453308
- ISBN-13: 9781260453300
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商品描述
Build your business on Instagram - today's hottest social media platform
While other social sites are declining in popularity, Instagram is hotter than ever―and shows no signs of cooling off any time soon. But it's not just users that are flocking to the site, marketers love it too. With more features and marketing capabilities than ever, Instagram is a channel that smart marketers can't afford to avoid.
Filled with proven strategies from leading Instagram experts this updated edition of Instagram Power walks you through the steps of setting up your account, actionable monetization methods you can use, and how to integrate the social media platform into your complete marketing approach. With 15 new chapter subsections and revisions throughout, the book shows you how to leverage all the new features, including Insights, IGTV, Shop-able Posts, Stories, and Instagram Ads.
You'll discover how to:
While other social sites are declining in popularity, Instagram is hotter than ever―and shows no signs of cooling off any time soon. But it's not just users that are flocking to the site, marketers love it too. With more features and marketing capabilities than ever, Instagram is a channel that smart marketers can't afford to avoid.
Filled with proven strategies from leading Instagram experts this updated edition of Instagram Power walks you through the steps of setting up your account, actionable monetization methods you can use, and how to integrate the social media platform into your complete marketing approach. With 15 new chapter subsections and revisions throughout, the book shows you how to leverage all the new features, including Insights, IGTV, Shop-able Posts, Stories, and Instagram Ads.
You'll discover how to:
*Leverage Instagram to build and strengthen your business or personal brand
*Design an effective marketing plan for the platform
*Sell directly on Instagram with Shop-able posts
*Avoid common pitfalls, and much more
If you're serious about marketing, you need to tap into the power of the world's most popular photo-sharing platform. This guide offers a road map to achieving Instagram marketing success.
商品描述(中文翻譯)
**在 Instagram 上建立您的業務 - 當今最熱門的社交媒體平台**
隨著其他社交網站的受歡迎程度下降，Instagram 卻比以往更受歡迎，並且沒有降溫的跡象。但不僅僅是用戶湧向這個網站，行銷人員也非常喜愛它。擁有比以往更多的功能和行銷能力，Instagram 是聰明行銷人員無法忽視的渠道。
這本更新版的《Instagram Power》充滿了來自頂尖 Instagram 專家的驗證策略，將引導您完成設置帳戶的步驟、可行的獲利方法以及如何將這個社交媒體平台整合到您的完整行銷策略中。書中新增了 15 個章節小節並進行了全面修訂，展示了如何利用所有新功能，包括 Insights、IGTV、可購買的帖子、Stories 和 Instagram 廣告。
您將發現如何：
* 利用 Instagram 建立和強化您的業務或個人品牌
* 為該平台設計有效的行銷計劃
* 透過可購買的帖子直接在 Instagram 上銷售
* 避免常見的陷阱，還有更多
如果您對行銷認真，您需要利用這個全球最受歡迎的照片分享平台的力量。本指南提供了一個實現 Instagram 行銷成功的路線圖。
