Product Realization: Going from One to a Million (Hardcover)
暫譯: 產品實現:從一到一百萬

Thornton, Anna C.

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商品描述

PRAISE FOR PRODUCT REALIZATION: GOING FROM ONE TO A MILLION

A must-read reference for anyone who intends to successfully build a product and bring it to market.
Desh Deshpande, Entrepreneur & Life Member of MIT Corporation

This book is a go-to resource for new and experienced hardware teams to help them plan for and execute a new hardware startup successfully and avoid common pitfalls. Highly recommended.
Bill Aulet, Managing Director, The Martin Trust Center for MIT Entrepreneurship & Professor of the Practice, MIT Sloan School and Author of Disciplined Entrepreneurship

An excellent, practical guide for first time entrepreneurs building physical world products.
Laila Partridge, Managing Director, STANLEY+Techstars Accelerator

Product Realization picks up where so many product design books end. Here is the book that explains it all chock full of shop-floor wisdom, fascinating stories and compelling examples.
Steven Eppinger, Professor of Management Science and Engineering Systems, Massachusetts Institute of Technology

Product Realization contains the critical information and roadmap hardware entrepreneurs need as they take their concepts from prototype to production.
Ken Rother, Managing Director eLab and Visiting Lecturer of Management, Johnson Graduate School of Management, Cornell University

Product Realization: Going from One to a Million delivers a comprehensive treatment of the entire product launch process from beginning to end. Drawing upon the author's extensive first-hand experience with dozens of successful product launches, the book explores the process of bringing a design from prototype to product. It illustrates the complicated and interdisciplinary process with vignettes and examples, provides checklists and templates to help teams, and points out common challenges teams will face.

Perfect for both students, start-ups, and engineers in the field, Product Realization: Going from One to a Million will be the go-to reference for engineers seeking practical advice and concrete strategies to launch higher quality products, at the right cost and on time.

商品描述(中文翻譯)

對於《產品實現:從一到一百萬》的讚譽

這是一本必讀的參考書,適合任何打算成功建立產品並將其推向市場的人。

Desh Deshpande,企業家及麻省理工學院董事會終身會員

這本書是新手和經驗豐富的硬體團隊的首選資源,幫助他們成功規劃和執行新的硬體創業,並避免常見的陷阱。強烈推薦。

Bill Aulet,麻省理工學院企業家精神馬丁信託中心執行董事及麻省理工學院斯隆商學院實踐教授,《有紀律的創業》的作者

這是一本出色的實用指南,適合首次創業的企業家,專注於構建實體產品。

Laila Partridge,STANLEY+Techstars加速器執行董事

產品實現接續了許多產品設計書籍所未能涵蓋的內容。這本書詳細解釋了所有內容,充滿了現場智慧、引人入勝的故事和令人信服的例子。

Steven Eppinger,麻省理工學院管理科學與工程系教授

產品實現包含了硬體企業家在將概念從原型轉向生產時所需的關鍵資訊和路線圖。

Ken Rother,eLab執行董事及康奈爾大學約翰遜研究生商學院管理學訪問講師

產品實現:從一到一百萬全面介紹了整個產品推出過程,從開始到結束。這本書根據作者在數十次成功產品推出中的豐富第一手經驗,探討了將設計從原型轉變為產品的過程。它用小插曲和例子說明了這一複雜且跨學科的過程,提供檢查清單和模板以幫助團隊,並指出團隊將面臨的常見挑戰。

產品實現:從一到一百萬非常適合學生、初創企業和現場工程師,將成為尋求實用建議和具體策略以按時以正確成本推出高品質產品的工程師的首選參考書。

作者簡介

ANNA C. THORNTON, PhD, started her career in academia as a faculty member at MIT and then transitioned to industry for 17 years. She works with large and small companies in a wide variety of industries to transform their ideas into reality. She is now a Professor of the Practice in the Mechanical Engineering Department at Boston University where she teaches undergraduate and graduate courses in manufacturing and product realization.

作者簡介(中文翻譯)

安娜·C·索頓(ANNA C. THORNTON),博士,最初在麻省理工學院(MIT)擔任教職,隨後轉向產業界工作了17年。她與各種規模的公司合作,幫助他們將想法轉化為現實。她目前是波士頓大學(Boston University)機械工程系的實踐教授,教授本科和研究生的製造與產品實現課程。