Handbook of Web Surveys
暫譯: 網路調查手冊

Bethlehem, Jelke, Biffignandi, Silvia

  • 出版商: Wiley
  • 出版日期: 2021-04-27
  • 售價: $5,710
  • 貴賓價: 9.5$5,425
  • 語言: 英文
  • 頁數: 624
  • 裝訂: Hardcover - also called cloth, retail trade, or trade
  • ISBN: 1119371686
  • ISBN-13: 9781119371687
  • 海外代購書籍(需單獨結帳)

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商品描述

HANDBOOK OF WEB SURVEYS

The updated, must-have guide for creating and implementing web surveys

Revised and thoroughly updated, the second edition of Handbook of Web Surveys offers a practical and comprehensive guide for creating and conducting effective web surveys. The authors noted experts on the topic, include a review the Blaise system (which has been around for 30 years) and provide information on the most recent developments and techniques in the field. The book illustrates the steps needed to develop effective web surveys and explains how the survey process should be carried out. It also examines the aspects of sampling and presents a number of sampling designs.

The book includes ideas for overcoming possible errors in measurement and nonresponse. The authors also compare the various methods of data collection (face-to-face, telephone, mail, and mobile surveys) and discuss their advantages and disadvantages. Critical information for designing questionnaires for mobile devices is also provided. Filled with real-world examples, Handbook of Web Surveys discuss the key concepts, methods, and techniques of effective web surveys. This important book:

  • Contains the most recent sampling designs and estimation procedures
  • Offers ideas for overcoming errors in web surveys
  • Includes information on mixed mode surveys
  • Explores the concept of response probabilities
  • Reviews all aspects of web panels

Written for researchers in government, business, economics, and social scientists, the second edition of Handbook of Web Surveys provides an introduction to web surveys and the various methods and techniques.

商品描述(中文翻譯)

《網路調查手冊》

更新版,必備的網路調查創建與實施指南

經過修訂和全面更新,《網路調查手冊》第二版提供了一個實用且全面的指南,用於創建和進行有效的網路調查。作者是該領域的專家,對Blaise系統(已存在30年)進行了回顧,並提供了該領域最新發展和技術的信息。本書說明了開發有效網路調查所需的步驟,並解釋了調查過程應如何進行。它還考察了抽樣的各個方面,並提出了多種抽樣設計。

本書包括克服測量誤差和非回應的想法。作者還比較了各種數據收集方法(面對面、電話、郵件和行動調查),並討論了它們的優缺點。還提供了設計行動裝置問卷的關鍵信息。《網路調查手冊》充滿了現實世界的例子,討論了有效網路調查的關鍵概念、方法和技術。這本重要的書籍:


  • 包含最新的抽樣設計和估計程序

  • 提供克服網路調查誤差的想法

  • 包括混合模式調查的信息

  • 探討回應概率的概念

  • 回顧網路小組的各個方面

《網路調查手冊》第二版是為政府、商業、經濟學和社會科學的研究人員撰寫的,提供了網路調查及其各種方法和技術的介紹。

作者簡介

Jelke Bethlehem, PhD, is Professor by special appointment in survey methodology at Leiden University, Netherlands. He is also senior methodological advisor at Statistics Netherlands in The Hague. He is coauthor of Handbook of Nonresponse in Household Surveys, Handbook of Web Surveys (First Edition), and Applied Survey Methods: A Statistical Perspective, published by Wiley. Dr. Bethlehem is also coeditor of Online Panel Research: A Data Quality Perspective and Computer Assisted Survey Information Collection, also published by Wiley.

Silvia Biffignandi is Professor of Economic and Business Statistics at the University of Bergamo in Italy, where she is also Director of the Centre for Statistical Analyses and Survey Interviewing (CASI). Dr. Biffignandi is coauthor of Handbook of Web Surveys (First Edition), published by Wiley.

作者簡介(中文翻譯)

**耶爾克·貝特勒海姆 (Jelke Bethlehem, PhD)** 是荷蘭萊頓大學的特聘調查方法學教授。他同時也是海牙荷蘭統計局的高級方法學顧問。他是《家庭調查中的非回應手冊 (Handbook of Nonresponse in Household Surveys)》、《網路調查手冊 (第一版) (Handbook of Web Surveys, First Edition)》以及《應用調查方法:統計觀點 (Applied Survey Methods: A Statistical Perspective)》的共同作者,這些書籍均由Wiley出版。貝特勒海姆博士也是《線上面板研究:數據質量觀點 (Online Panel Research: A Data Quality Perspective)》和《計算機輔助調查信息收集 (Computer Assisted Survey Information Collection)》的共同編輯,這些書籍同樣由Wiley出版。

**西爾維亞·比菲甘迪 (Silvia Biffignandi)** 是意大利貝爾加莫大學的經濟與商業統計教授,並擔任統計分析與調查訪談中心 (Centre for Statistical Analyses and Survey Interviewing, CASI) 的主任。比菲甘迪博士是《網路調查手冊 (第一版) (Handbook of Web Surveys, First Edition)》的共同作者,該書由Wiley出版。