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商品描述
Data is a fantastic raw resource for powering change in an organization, but all too often the people working in those organizations don't have the necessary skills to communicate with data effectively. With this practical book, subject matter experts will learn ways to develop strong, persuasive points when presenting data to different groups in their organizations.
Author Carl Allchin shows anyone how to find data sources and develop data analytics, and teaches those with more data expertise how to visualize data to convey findings to key business leaders more effectively. Once both your business and data experts possess the skills to work with data and interpret its significance, you can deal with questions and challenges in departments across your organization.
- Learn the fundamental data skills required to work with data
- Use data visualization to influence change in your organization
- Learn how to apply data techniques to effectively work with data end to end
- Understand how to communicate data points clearly and persuasively
- Appreciate why different stakeholders often have divergent needs and views
- Create a playbook for using data with different departments
商品描述(中文翻譯)
資料是推動組織變革的絕佳原材料,但在這些組織中,從業人員往往缺乏有效與資料溝通所需的技能。這本實用的書籍將幫助主題專家學習在向組織內不同群體呈現資料時,如何發展出強而有說服力的觀點。
作者 Carl Allchin 教導任何人如何尋找資料來源並開發資料分析,並教導那些擁有更多資料專業知識的人如何視覺化資料,以更有效地向關鍵商業領導者傳達發現。一旦您的商業和資料專家都具備與資料合作及解釋其意義的技能,您就能夠應對組織內各部門的問題和挑戰。
- 學習處理資料所需的基本資料技能
- 使用資料視覺化來影響組織中的變革
- 學習如何應用資料技術以有效地端到端處理資料
- 理解如何清晰且有說服力地傳達資料點
- 欣賞為何不同的利益相關者常常有不同的需求和觀點
- 為與不同部門使用資料創建一本行動手冊