Artificial Intelligence Customer Psychological Predictive: Methods
暫譯: 人工智慧顧客心理預測：方法

2.3How to apply (AI) tool to arrange cruise route planning have close relationship to influence cruise consumer emotion?Firstly, use value of cruising routes is based on the subjective experience, and shows how individuals assess the route during, or immediately after sailing. It is affiliated with the benefits that cruising guest realize by choosing a route , and it is subjective because it depends on the individual assessment ( photo taken on the route for one guest presents just a family souvenir, and for professional photographers are embodied financial capital).Secondly, the utilitarian value is also subjective-oriented and is tied on the point where the inner and us ability of cruising routes are compared with the sacrifice of the client ( money and time). Finally, the value is considered as the outcome of the comparison of scarifies and personal benefits, which is resulted in essentially utilitarian nature.Hence, route design is the main value of cruising tourism and it is primarily determined and analyzed from the aspect of observed customers. Otherwise, the cruise is only one tool to be caught for the cruise passengers, whether the cruise can let whom to sleep comfortable , providing what kind of food to them to eat, what kind of entertainment facilities are provided to them to play, these issues are not more important to compare how to design route to bring them to travel to anywhere to enjoy in this cruise journey factor. Because how to design the route factor can bring each cruise passenger to influence them to feel either negative or positive emotion directly. The whole route journey planning is the most influential factor to influence the cruise passengers to feel whether they ought choose it’s service again or not in the future.Chapter Three(AI) tool judges the difference between utility factor and emotionto influence consumer decision making In economic utility or immediate (expected) emotion aspects, whether which is more influential to excite consumption. To analyze whether it is economic utility or immediate ( expected) emotion more influential to excite consumption. It depends on the consumer individual consumption choice is in which situations. For example, if the industry’s general consumer individual consumption decision is concentrate on emotion influential aspect, such as cruise entertainment industry, hospital care service industry, theme park entertainment industry, movie watching entertainment industry etc. Above all these industries have same nature, it is service. So, it seems that service industry’s main influential factor is immediate ( expected) emotion influence, it is not economic utility influence. Otherwise, product sale industry’s main influential factor is utility. 3.1(AI) judges consumer utility factor