Microsoft Dynamics CRM 2016 Unleashed (includes Content Update Program): With Expanded Coverage of Parature, ADX and FieldOne
暫譯: Microsoft Dynamics CRM 2016 完全解析(包含內容更新計畫):擴展涵蓋 Parature、ADX 和 FieldOne

Marc Wolenik

  • 出版商: SAMS
  • 出版日期: 2016-09-09
  • 定價: $2,450
  • 售價: 6.0$1,470
  • 語言: 英文
  • 頁數: 1520
  • 裝訂: Paperback
  • ISBN: 0672337606
  • ISBN-13: 9780672337604
  • 相關分類: 企業資源規劃 Erp
  • 立即出貨 (庫存=1)

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商品描述

Microsoft Dynamics®CRM 2016 Unleashed presents start-to-finish guidance for planning, customizing, deploying, integrating, managing, and securing every new Online and On-Premises version of Dynamics CRM 2016. Leading Dynamics implementer Marc Wolenik presents comprehensive coverage of configuring, customizing, and operating Dynamics to serve your organization’s unique needs. He illuminates Microsoft’s renewed focus on services, via the Interactive Service Hub (ISH) and advanced cross-platform mobile client support. You’ll also find extensive new coverage of key enhancements including xRM, Adxstudio Portals, FieldOne, Parature, Voice of the Customer, and FantasySalesTeam gamification.



In addition, this book is part of Sam’s Content Update Program. As Microsoft updates features of Windows 10, sections of this book will be updated or new sections will be added to match the updates to the software. The updates will be delivered to you via a free Web Edition of this book, which can be accessed with any Internet connection.


Wolenik’s example-rich guidance will be invaluable to every IT professional who intends to work with Dynamics CRM 2016, regardless of her experience with Dynamics, Salesforce, or other CRM solutions. Drawing on extensive insider knowledge, he systematically explains how Dynamics CRM 2016 works, why it works that way, and how to maximize its value. You’ll find proven best practices for using every significant Dynamics capability–information available in no other book.

 

Detailed information on how to…

 

  • Compare each version of Dynamics CRM 2016, make your best choice, and deploy painlessly
  • Leverage Dynamics CRM 2016 as a complete customer engagement solution for all channels and devices
  • Quickly apply capabilities that previously required extensive programming or complex workarounds
  • Efficiently manage accounts, leads, campaigns, collateral, cases, contacts, opportunities, orders, products, quotes, invoices, teams, and more
  • Integrate schedules, cases, contacts, and product/service information
  • Build powerful automated workflows, processes, and complete solutions
  • Customize product catalogs to reduce SKUs, create bundles, and define up-sells or cross-sells
  • Capture the Voice of the Customer with powerful new survey tools
  • Build state-of-the-art customer service dashboards
  • Create seamless, mobile-optimized self-service web portals with Adxstudio
  • Make CRM more fun and compelling with FantasySalesTeam games
  • Extend Dynamics CRM 2016 with custom plug-ins and add-ons

 

商品描述(中文翻譯)

《Microsoft Dynamics》®《CRM 2016 Unleashed》提供了從規劃、客製化、部署、整合、管理到保護每個新的線上和本地版本的 Dynamics CRM 2016 的完整指導。領先的 Dynamics 實施專家 Marc Wolenik 提供了全面的配置、客製化和操作 Dynamics 的內容,以滿足您組織的獨特需求。他闡明了微軟對服務的重新關注,通過互動服務中心 (Interactive Service Hub, ISH) 和先進的跨平台行動客戶端支援。您還會發現對於關鍵增強功能的廣泛新內容,包括 xRM、Adxstudio Portals、FieldOne、Parature、Voice of the Customer 和 FantasySalesTeam 遊戲化。

此外,本書是 Sam 的內容更新計畫的一部分。隨著微軟更新 Windows 10 的功能,本書的部分內容將會更新或新增章節,以符合軟體的更新。這些更新將通過本書的免費網路版提供給您,您可以透過任何網路連接訪問。

Wolenik 充滿範例的指導對於每位打算使用 Dynamics CRM 2016 的 IT 專業人士來說都是無價的,無論她對 Dynamics、Salesforce 或其他 CRM 解決方案的經驗如何。基於廣泛的內部知識,他系統地解釋了 Dynamics CRM 2016 的運作方式、為什麼這樣運作以及如何最大化其價值。您將找到使用每個重要 Dynamics 功能的經驗法則——這些資訊在其他書籍中無法找到。

詳細資訊包括如何…

- 比較每個版本的 Dynamics CRM 2016,做出最佳選擇,並輕鬆部署
- 將 Dynamics CRM 2016 作為完整的客戶互動解決方案,適用於所有渠道和設備
- 快速應用以前需要大量程式設計或複雜變通方法的功能
- 高效管理帳戶、潛在客戶、活動、宣傳資料、案例、聯絡人、商機、訂單、產品、報價、發票、團隊等
- 整合日程、案例、聯絡人和產品/服務資訊
- 建立強大的自動化工作流程、過程和完整解決方案
- 客製化產品目錄以減少 SKU,創建捆綁包,並定義升級銷售或交叉銷售
- 使用強大的新調查工具捕捉客戶之聲
- 建立最先進的客戶服務儀表板
- 使用 Adxstudio 創建無縫的行動優化自助服務網頁入口
- 透過 FantasySalesTeam 遊戲讓 CRM 更加有趣和吸引人
- 使用自訂插件和附加元件擴展 Dynamics CRM 2016