Strategic Management of Information Systems (Paperback) 4/e

Keri E. Pearlson; Carol S. Saunders

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商品描述

* Concepts are presented in clear, non-technical jargon.
* Presents proven strategies for integrating IT with business strategies to create competitive advantages for organizations.
* Current readings and Web links bring basic issues up to date with examples of how successful managers implement IT.

商品描述(中文翻譯)

* 概念以清晰、非技術性的術語呈現。
* 提供了將資訊科技與業務策略整合以為組織創造競爭優勢的成熟策略。
* 最新的閱讀資料和網路連結將基本問題與成功經理人實施資訊科技的例子保持最新。