Experience on Demand: What Virtual Reality Is, How It Works, and What It Can Do
暫譯: 隨需體驗:虛擬實境是什麼、如何運作及其應用潛力
Jeremy Bailenson
- 出版商: W.W.Norton
- 出版日期: 2018-01-30
- 售價: $1,240
- 貴賓價: 9.5 折 $1,178
- 語言: 英文
- 頁數: 304
- 裝訂: Hardcover
- ISBN: 0393253694
- ISBN-13: 9780393253696
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相關分類:
VR/AR
無法訂購
商品描述
An in-depth look at virtual reality and how it can be harnessed to improve our everyday lives.
Virtual reality is able to effectively blur the line between reality and illusion, pushing the limits of our imagination and granting us access to any experience imaginable. With well-crafted simulations, these experiences, which are so immersive that the brain believes they’re real, are already widely available with a VR headset and will only become more accessible and commonplace. But how does this new medium affect its users, and does it have a future beyond fantasy and escapism?
In Experience on Demand, Jeremy Bailenson draws on two decades spent researching the psychological effects of VR and other mass media to help readers understand this powerful new tool. He offers expert guidelines for interacting with VR and describes the profound ways this technology can be put to use―not to distance ourselves from reality, but to enrich our lives and influence us to treat others, the environment, and even ourselves better. In the world of VR, a football quarterback plays a game against a competing team hundreds of times before even stepping onto the field; members of the United Nations embody a young girl in a refugee camp going through her day-to-day life; and veterans once again walk through the streets where they had experienced trauma.
There are dangers and many unknowns in using VR, but it also can help us hone our performance, recover from trauma, improve our learning and communication abilities, and enhance our empathic and imaginative capacities. Like any new technology, its most incredible uses might be waiting just around the corner. Experience on Demand is the definitive look at the risks and potential of VR―a must-read for navigating both the virtual and the physical worlds ahead.
商品描述(中文翻譯)
深入探討虛擬實境及其如何被利用來改善我們的日常生活。
虛擬實境能有效模糊現實與幻覺之間的界線,推動我們想像的極限,並讓我們接觸到任何可想像的體驗。透過精心設計的模擬,這些體驗是如此沉浸,以至於大腦相信它們是真實的,現在已經可以透過 VR 頭戴裝置廣泛獲得,未來只會變得更加普及和常見。但這種新媒介如何影響其使用者?它是否有超越幻想和逃避現實的未來?
在《隨需體驗》中,Jeremy Bailenson 利用二十年的研究經驗,探討虛擬實境及其他大眾媒體的心理影響,幫助讀者理解這個強大的新工具。他提供了與 VR 互動的專業指導,並描述了這項技術可以被運用的深刻方式——不是讓我們遠離現實,而是豐富我們的生活,並影響我們更好地對待他人、環境,甚至是自己。在虛擬實境的世界中,一名美式足球四分衛在踏上球場之前,已經與競爭隊伍進行了數百次的比賽;聯合國的成員化身為一名在難民營中度過日常生活的小女孩;而退伍軍人再次走過他們曾經經歷創傷的街道。
使用虛擬實境存在危險和許多未知,但它也可以幫助我們提升表現、從創傷中恢復、改善學習和溝通能力,並增強我們的同理心和想像力。像任何新技術一樣,其最令人驚奇的用途可能就在不遠處。《隨需體驗》是對虛擬實境風險和潛力的權威探討——是導航未來虛擬與實體世界的必讀之作。