Communicating Science and Technology Through Online Video: Researching a New Media Phenomenon
暫譯: 透過線上影片傳達科學與技術：研究新媒體現象
León, Bienvenido, Bourk, Michael
- 出版商: Routledge
- 出版日期: 2020-06-30
- 售價: $1,400
- 貴賓價: 9.5 折 $1,330
- 語言: 英文
- 頁數: 140
- 裝訂: Quality Paper - also called trade paper
- ISBN: 0367607166
- ISBN-13: 9780367607166
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相關主題
商品描述
Online video's unique capacity to reach large audiences makes it a powerful tool to communicate science and technology to the general public. The outcome of the international research project "Videonline," this book provides a unique insight into the key elements of online science videos, such as narrative trends, production characteristics, and issues of scientific rigor. If offers various methodological approaches: a literature review, content analysis, and interviews and surveys of expert practitioners to provide information on how to maintain standards of rigour and technical quality in video production.
商品描述(中文翻譯)
線上影片獨特的能力能夠接觸到大量觀眾，使其成為向大眾傳達科學和技術的強大工具。本書是國際研究計畫「Videonline」的成果，提供了對線上科學影片關鍵元素的獨特見解，例如敘事趨勢、製作特徵以及科學嚴謹性問題。它提供了多種方法論的途徑：文獻回顧、內容分析，以及對專業從業者的訪談和調查，以提供有關如何在影片製作中維持嚴謹性和技術品質標準的信息。
作者簡介
Bienvenido León is Associate Professor of Science Journalism and Television Production at the University of Navarra, Spain, and has published over 60 peer-reviewed articles and 21 books as author or editor, including El medio ambiente en el nuevo universo audiovisual (UOC Editorial) and Science on Television: The Narrative of Scientific Documentary (Pantaneto Press).
Michael Bourk is Associate Professor of Mass Communication at the Gulf University for Science and Technology, Kuwait, and has published 17 peer-reviewed journal articles or contributions, several book chapters, and the book Universal Service? Telecommunications Policy in Australia and People with Disabilities (Tomw Communications).
作者簡介(中文翻譯)
Bienvenido León 是西班牙納瓦拉大學的科學新聞與電視製作副教授，已發表超過60篇同行評審的文章和21本書籍，擔任作者或編輯，包括 El medio ambiente en el nuevo universo audiovisual (UOC Editorial) 和 Science on Television: The Narrative of Scientific Documentary (Pantaneto Press)。
Michael Bourk 是科威特海灣科技大學的大眾傳播副教授，已發表17篇同行評審的期刊文章或貢獻，數篇書章，以及書籍 Universal Service? Telecommunications Policy in Australia and People with Disabilities (Tomw Communications)。
