Custom Search - Discover More:: A Complete Guide to Google Programmable Search Engines
暫譯: 自訂搜尋 - 深入探索:Google 可程式化搜尋引擎完全指南

Shamaeva, Irina, Galley, David Michael

  • 出版商: CRC
  • 出版日期: 2021-06-23
  • 售價: $2,340
  • 貴賓價: 9.5$2,223
  • 語言: 英文
  • 頁數: 188
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 0367567393
  • ISBN-13: 9780367567392
  • 海外代購書籍(需單獨結帳)

相關主題

商品描述

Google's Programmable Search Engines (PSEs, previously called Custom Search Engines) provide search opportunities that are unavailable with any other tool. PSEs have advanced settings and search operators that are not supported by "regular" Google. With PSEs, it is possible to perform filtered searches within parts of the web as if they were databases

While lots of professionals use existing PSEs to source for talent or with other research goals, few people have experience creating them. Even fewer know about powerful PSE-only search operators. The main reason PSEs are not as popular as they should be is that it is not easy to get educated on PSE creation. There is little information online and no books (other than this one) on the subject. Even less info is available on the "structured" operators that allow for filtered searches.

The first of its kind, this book hopes to popularize these fun and powerful tools so that many more people can include PSEs in their work.

Key Features:

  • A detailed intro on creating PSEs, including info absent in Google's help
  • A "hack" for creating PSEs that look for profiles in seconds
  • An introduction to advanced PSE-only search operators allowed to perform filtered searches of parts of the web
  • A "hack" for expanding Google's search limits to 500 terms
  • Use cases, examples, and approaches that would be educational for those doing online research

 

This book is going to be interesting for researchers, OSINT specialists, investigative journalists, Competitive Intelligence people, recruiters, and Sourcers, to name a few categories, and to the general public interested in how to search better.

商品描述(中文翻譯)

Google 的可程式化搜尋引擎 (Programmable Search Engines, PSEs,之前稱為自訂搜尋引擎) 提供了其他工具無法提供的搜尋機會。PSEs 擁有進階設定和搜尋運算子,而這些在「一般」的 Google 中並不支援。使用 PSEs,可以在網路的某些部分進行過濾搜尋,就像在資料庫中一樣。

雖然許多專業人士使用現有的 PSEs 來尋找人才或進行其他研究,但很少有人有創建它們的經驗。更少的人知道強大的 PSE 專用搜尋運算子。PSEs 不如應有的那麼受歡迎的主要原因是,學習 PSE 創建並不容易。網上幾乎沒有相關資訊,除了這本書之外,沒有其他書籍探討這個主題。關於允許進行過濾搜尋的「結構化」運算子的資訊更是稀少。

這本書是首部此類書籍,希望能普及這些有趣且強大的工具,讓更多人能在工作中使用 PSEs。

主要特色:

- 詳細介紹如何創建 PSEs,包括 Google 幫助中缺少的資訊
- 一個「黑客」技巧,用於在幾秒鐘內創建尋找個人資料的 PSEs
- 介紹允許對網路部分進行過濾搜尋的進階 PSE 專用搜尋運算子
- 一個「黑客」技巧,將 Google 的搜尋限制擴展到 500 個術語
- 用例、範例和方法,對於進行線上研究的人來說將具有教育意義

這本書將對研究人員、開源情報 (OSINT) 專家、調查記者、競爭情報人員、招聘者和資源搜尋者等多個類別的人士,以及對如何更好地搜尋感興趣的公眾,具有吸引力。

作者簡介

Irina Shamaeva is a well-known Talent Sourcer, Internet and OSINT Researcher, and Presenter who started a recruiting agency in 2003. Before that, she worked as a Software Developer and Manager and has a Master's in Math with Honors. Irina wants to share cool Internet search techniques with everyone. She spends half of her time Sourcing for global clients and the rest training and speaking at conferences. Irina moderates the popular "Boolean Strings" communities on LinkedIn and Facebook.

David Galley is a practitioner and trainer in the field of Talent Sourcing and has been in the recruitment industry since 2005. A self-described "research nerd," he enjoys digging deep into technical details, discovering information others may have missed. David is Program Director at Sourcing Certifications, an online collection of Sourcing classes, and administers exams. He is always in search of new hacks.

 

作者簡介(中文翻譯)

伊琳娜·沙馬耶娃是一位知名的人才搜尋專家、網際網路及開源情報(OSINT)研究員和演講者,於2003年創立了一家招聘公司。在此之前,她曾擔任軟體開發人員和經理,並獲得數學碩士學位(榮譽)。伊琳娜希望與大家分享酷炫的網路搜尋技巧。她將一半的時間用於為全球客戶進行人才搜尋,其餘時間則用於培訓和在會議上演講。伊琳娜在LinkedIn和Facebook上主持著受歡迎的「布林字串」(Boolean Strings)社群。

大衛·蓋利是人才搜尋領域的實踐者和培訓師,自2005年以來一直活躍於招聘行業。他自稱為「研究怪咖」,喜歡深入技術細節,發掘其他人可能忽略的信息。大衛是Sourcing Certifications的項目主任,該機構提供一系列線上的人才搜尋課程並負責考試管理。他總是在尋找新的技巧。