Pioneers, Hidden Champions, Changemakers, and Underdogs: Lessons from China's Innovators
暫譯: 先驅、隱形冠軍、變革者與弱者:來自中國創新者的啟示

Greeven, Mark J., Yip, George S., Wei, Wei

  • 出版商: Summit Valley Press
  • 出版日期: 2019-04-09
  • 售價: $1,430
  • 貴賓價: 9.5$1,359
  • 語言: 英文
  • 頁數: 216
  • 裝訂: Hardcover - also called cloth, retail trade, or trade
  • ISBN: 0262039699
  • ISBN-13: 9780262039697
  • 相關分類: Maker
  • 海外代購書籍(需單獨結帳)

商品描述

An insider's view of China's under-the-radar, globally competitive innovators.

Chinese innovators are making their mark globally. Not only do such giants as Alibaba and Huawei continue to thrive and grow through innovation, thousands of younger Chinese entrepreneurs are poised to enter the global marketplace. In this book, Mark Greeven, George Yip, and Wei Wei offer an insider's view of China's under-the-radar, globally competitive innovators.

The authors, all experts on Chinese innovation, distinguish four types of innovators in China: pioneers, large companies that are globally known; hidden champions, midsize enterprises that are market leaders in their niches; underdogs, technology-driven ventures with significant intellectual property; and changemakers, newer firms characterized by digital disruption, exponential growth, and cross-industry innovations. They investigate what kinds of innovations these companies develop (product, process, or business model), their competitive strategies, and key drivers of innovation. They identify six typical ways Chinese entrepreneurs innovate, including swarm innovation (collectively pursuing opportunities) and rapid centralized decision making. Finally, they look at how Chinese innovators are going global, whether building R&D networks internationally or exporting disruptive business models. The book includes many examples of Chinese innovators and innovations, drawn from a range of companies--from pioneers to changemakers--including Alibaba, Haier, Hikvision, Malong Technology, Weihua Solar, Mobike, and Cheetah Mobile.

Greeven, Yip, and Wei offer an essential guide to what makes China a heavyweight competitor in the global marketplace.

商品描述(中文翻譯)

中國低調但具全球競爭力的創新者的內幕觀察

中國的創新者正在全球舞台上留下印記。像阿里巴巴和華為這樣的巨頭不僅持續透過創新蓬勃發展,還有成千上萬的年輕中國企業家準備進入全球市場。在這本書中,Mark Greeven、George Yip 和 Wei Wei 提供了中國低調但具全球競爭力的創新者的內幕觀察。

這些作者都是中國創新領域的專家,他們將中國的創新者分為四種類型:先驅者,全球知名的大型公司;隱形冠軍,在其利基市場中領先的中型企業;弱者,擁有顯著知識產權的技術驅動型企業;以及 變革者,以數位顛覆、指數增長和跨行業創新為特徵的新興公司。他們研究這些公司開發的創新類型(產品、流程或商業模式)、其競爭策略以及創新的關鍵驅動因素。他們確定了中國企業家創新的六種典型方式,包括群體創新(集體追求機會)和快速集中決策。最後,他們探討了中國創新者如何走向全球,無論是建立國際研發網絡還是出口顛覆性商業模式。這本書包含了許多中國創新者和創新的例子,涵蓋了從先驅者到變革者的各種公司,包括阿里巴巴、海爾、海康威視、馬龍科技、維華太陽能、摩拜和獵豹移動。

Greeven、Yip 和 Wei 提供了一本關於中國為何成為全球市場重磅競爭者的必備指南。

最後瀏覽商品 (20)