Sport 2.0: Transforming Sports for a Digital World (MIT Press)
暫譯: 運動 2.0:為數位世界轉型的運動 (MIT Press)

Andy Miah

  • 出版商: MIT
  • 出版日期: 2017-02-10
  • 售價: $1,430
  • 貴賓價: 9.5$1,359
  • 語言: 英文
  • 頁數: 288
  • 裝訂: Hardcover
  • ISBN: 0262035472
  • ISBN-13: 9780262035477
  • 海外代購書籍(需單獨結帳)

商品描述

Digital technology is changing everything about modern sports. Athletes and coaches rely on digital data to monitor and enhance performance. Officials use tracking systems to augment their judgment in what is an increasingly superhuman field of play. Spectators tune in to live sports through social media, or even through virtual reality. Audiences now act as citizen journalists whose collective shared data expands the places in which we consume sports news.

In Sport 2.0, Andy Miah examines the convergence of sports and digital cultures, examining not only how it affects our participation in sport but also how it changes our experience of life online. This convegence redefines how we think of about our bodies, the social function of sports, and the kinds of people who are playing. Miah describes a world in which the rise of competitive computer game playing -- e-sports -- challenges and invigorates the social mandate. Miah also looks at the Olympic Games as an exemplar of digital innovation in sports, and offers a detailed look at the social media footprint of the 2012 London Games, discussing how organizers, sponsors, media, and activists responded to the world's largest media event.

In the end, Miah does not argue that physical activity will cease to be central to sports, or that digital corporeality will replace the nondigital version. Rather, he provides a road map for how sports will become mixed-reality experiences and abandon the duality of physical and digital.

商品描述(中文翻譯)

數位科技正在改變現代運動的一切。運動員和教練依賴數位數據來監控和提升表現。裁判使用追蹤系統來增強他們的判斷,這在一個日益超人化的比賽場域中變得尤為重要。觀眾透過社交媒體,甚至虛擬實境來收看現場運動。觀眾現在充當公民記者,他們共同分享的數據擴展了我們消費運動新聞的方式。

在《Sport 2.0》中,Andy Miah 探討了運動與數位文化的融合,不僅考察了這如何影響我們參與運動的方式,還探討了它如何改變我們在網上生活的體驗。這種融合重新定義了我們對身體的看法、運動的社會功能以及參與者的類型。Miah 描述了一個競爭性電腦遊戲——電子競技(e-sports)興起的世界,這挑戰並激勵了社會的使命。Miah 也將奧林匹克運動會視為運動數位創新的典範,並詳細分析了2012年倫敦奧運會的社交媒體足跡,討論了組織者、贊助商、媒體和活動家如何回應這一世界上最大的媒體事件。

最終,Miah 並不認為身體活動會停止成為運動的核心,或是數位身體會取代非數位版本。相反,他提供了一個路線圖,說明運動將如何成為混合實境體驗,並放棄身體與數位的二元對立。