Sport 2.0: Transforming Sports for a Digital World (MIT Press)
Andy Miah
- 出版商: MIT
- 出版日期: 2017-02-10
- 售價: $1,270
- 貴賓價: 9.5 折 $1,207
- 語言: 英文
- 頁數: 288
- 裝訂: Hardcover
- ISBN: 0262035472
- ISBN-13: 9780262035477
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商品描述
Digital technology is changing everything about modern sports. Athletes and coaches rely on digital data to monitor and enhance performance. Officials use tracking systems to augment their judgment in what is an increasingly superhuman field of play. Spectators tune in to live sports through social media, or even through virtual reality. Audiences now act as citizen journalists whose collective shared data expands the places in which we consume sports news.
In Sport 2.0, Andy Miah examines the convergence of sports and digital cultures, examining not only how it affects our participation in sport but also how it changes our experience of life online. This convegence redefines how we think of about our bodies, the social function of sports, and the kinds of people who are playing. Miah describes a world in which the rise of competitive computer game playing -- e-sports -- challenges and invigorates the social mandate. Miah also looks at the Olympic Games as an exemplar of digital innovation in sports, and offers a detailed look at the social media footprint of the 2012 London Games, discussing how organizers, sponsors, media, and activists responded to the world's largest media event.
In the end, Miah does not argue that physical activity will cease to be central to sports, or that digital corporeality will replace the nondigital version. Rather, he provides a road map for how sports will become mixed-reality experiences and abandon the duality of physical and digital.
商品描述(中文翻譯)
數位科技正在改變現代體育的方方面面。運動員和教練依賴數據來監測和提升表現。裁判使用追蹤系統來增強他們在這個越來越超人的比賽領域中的判斷力。觀眾通過社交媒體甚至虛擬現實來觀看現場體育賽事。觀眾現在扮演著公民記者的角色,他們共享的數據擴大了我們消費體育新聞的範圍。
在《體育2.0》中,安迪·米亞(Andy Miah)探討了體育和數位文化的融合,不僅探討它如何影響我們參與體育的方式,還探討它如何改變我們在線生活的體驗。這種融合重新定義了我們對身體的看法,體育的社會功能以及參與其中的人類類型。米亞描述了一個競爭性電子遊戲(電子競技)崛起的世界,這挑戰並激發了社會使命。米亞還研究了奧運會作為體育數位創新的典範,並詳細介紹了2012年倫敦奧運會的社交媒體足跡,討論了組織者、贊助商、媒體和活動家對這個世界上最大的媒體盛事的回應。
最後,米亞並不認為身體活動將不再是體育的核心,或者數位實體將取代非數位版本。相反,他提供了一個路線圖,展示了體育將如何成為混合現實體驗,並放棄身體和數位的二元對立。