A Field Guide to Digital Transformation
暫譯: 數位轉型實務指南

Erl, Thomas, Stoffers, Roger

買這商品的人也買了...

相關主題

商品描述

Your Complete Guide to Digital Transformation

A Field Guide to Digital Transformation is the definitive book on digital transformation. Top-selling IT author Thomas Erl and long-time practitioner Roger Stoffers combine to provide comprehensive, yet easy-to-understand coverage of essential digital transformation concepts, practices, and technologies in the format of a plain-English tutorial written for any IT professionals, students, or decision-makers.

With more than 160 diagrams, this guide provides a highly visual exploration of what digital transformation is, how it works, and the techniques and technologies required to successfully build modern-day digital transformation solutions.

Learn from the experts and:

  • Discover what digital transformation is, why it emerged and when to apply it
  • Identify the significant business benefits that successful digital transformations can deliver and how to turn your organization into a "disruptive" force
  • Prepare for and overcome the common challenges associated with digital transformation initiatives
  • Understand the data-driven nature of digital transformation solutions and how they use and continually accumulate data intelligence
  • Understand how digital transformation solutions can utilize AI technology for intelligent automated decision-making
  • Gain insight into customer-centricity and how its practices are applied as part of digital transformations
  • Explore key digital transformation automation technologies, such as Robotic Process Automation (RPA), Internet of Things (IoT), Blockchain. and Cloud Computing
  • Explore key digital transformation data science technologies, such as Artificial Intelligence (AI), Machine Learning, and Big Data Analysis & Analytics

The book concludes with a uniquely detailed and highly visual real-world business scenario that provides step-by-step insights into how a digital transformation solution works, how it utilizes data intelligence to improve customer relationship building, and how it collects new data intelligence in support of ehancing future business capabilities.

 

商品描述(中文翻譯)

您的數位轉型完整指南

《數位轉型實務指南》是數位轉型的權威書籍。暢銷IT作者Thomas Erl與長期實務者Roger Stoffers聯手提供全面且易於理解的數位轉型基本概念、實踐和技術的介紹,內容以通俗易懂的教學形式撰寫,適合任何IT專業人士、學生或決策者。

本指南包含超過160個圖表,提供對數位轉型的高度視覺化探索,解釋數位轉型是什麼、如何運作,以及成功構建現代數位轉型解決方案所需的技術和方法。

向專家學習並:

- 探索數位轉型是什麼、為何出現以及何時應用
- 確認成功的數位轉型能帶來的重大商業利益,以及如何將您的組織轉變為一股「顛覆性」力量
- 為數位轉型計畫中常見的挑戰做好準備並克服它們
- 理解數位轉型解決方案的數據驅動特性,以及它們如何使用和持續累積數據智慧
- 了解數位轉型解決方案如何利用AI技術進行智能自動決策
- 獲得有關以客戶為中心的見解,以及其實踐如何作為數位轉型的一部分
- 探索關鍵的數位轉型自動化技術,如機器人流程自動化(Robotic Process Automation, RPA)、物聯網(Internet of Things, IoT)、區塊鏈(Blockchain)和雲計算(Cloud Computing)
- 探索關鍵的數位轉型數據科學技術,如人工智慧(Artificial Intelligence, AI)、機器學習(Machine Learning)和大數據分析(Big Data Analysis & Analytics)

本書以一個獨特且高度視覺化的真實商業案例作結,提供逐步的見解,說明數位轉型解決方案如何運作、如何利用數據智慧來改善客戶關係建立,以及如何收集新的數據智慧以支持未來商業能力的提升。

作者簡介

Thomas Erl is a best-selling IT author who has authored and co-authored 15 books published by Prentice Hall and Pearson Education and dedicated to topics focused on contemporary information technology and practices. These titles were delivered for the Pearson Digital Enterprise Series from Thomas Erl (formerly the Prentice Hall Service Technology Series from Thomas Erl) for which Thomas also acts as series editor.

 

As founder and president of Arcitura Education (www.arcitura.com), Thomas also leads the development of curricula for internationally recognized, vendor-neutral training and accreditation programs. Arcitura's portfolio currently consists of over 100 courses, over 90 Pearson VUE exams, and over 40 certification tracks, covering topics such as Digital Transformation, Robotic Process Automation (RPA), DevOps, Blockchain, IoT, Containerization, Machine Learning, Artificial Intelligence (AI), Cybersecurity, Service-Oriented Architecture (SOA), Cloud Computing and Big Data Analytics.

 

 

Roger Stoffers is a TOGAF-certified Enterprise Architect passionate about Digital Transformation and Integration. Roger has worked for (and with) organizations in Telecommunication, Government and Finance industries, building 25 years of experience in multinational organizations. He has served as principal and lead Enterprise Domain Architect for digital business transformation initiatives, with strong focus for customer relationships and sustainable organizational agility in distributed environments.

 

Presently Roger works as Enterprise Architect for de Volksbank, fostering Customer Centricity and the organization's Sustainability & Social Responsibility goals with Data-Driven Customer Engagement and Decisioning. Independently, Roger is a worldwide consulting architect for digital transformation and integration, and a senior trainer for (enterprise) architecture topics and contemporary vendor-neutral technology and next-generation IT topics. He is a speaker at conferences about Digital Transformation, SOA and Microservices and Enterprise Architecture. He is a contributor for the Service-Oriented Architecture: Analysis and Design for Service and Microservices book from the Pearson Digital Enterprise Series from Thomas Erl.

 

作者簡介(中文翻譯)

Thomas Erl 是一位暢銷的 IT 作者,已撰寫和共同撰寫 15 本由 Prentice Hall 和 Pearson Education 出版的書籍,專注於當代資訊科技及其實務。這些書籍是為 Pearson Digital Enterprise Series from Thomas Erl(前身為 Prentice Hall Service Technology Series from Thomas Erl)所編寫,Thomas 也擔任該系列的編輯。

作為 Arcitura Education(www.arcitura.com)的創始人和總裁,Thomas 也負責開發國際認可的中立廠商培訓和認證計畫的課程。Arcitura 的產品組合目前包含超過 100 門課程、90 多項 Pearson VUE 考試和 40 多條認證路徑,涵蓋數位轉型、機器人流程自動化(RPA)、DevOps、區塊鏈、物聯網(IoT)、容器化、機器學習、人工智慧(AI)、網路安全、服務導向架構(SOA)、雲端運算和大數據分析等主題。

Roger Stoffers 是一位 TOGAF 認證的企業架構師,對數位轉型和整合充滿熱情。Roger 曾在電信、政府和金融行業的組織中工作(及與之合作),在跨國組織中累積了 25 年的經驗。他曾擔任數位商業轉型計畫的首席和主要企業領域架構師,專注於客戶關係和在分散環境中可持續的組織敏捷性。

目前,Roger 擔任 de Volksbank 的企業架構師,推動以客戶為中心的理念以及組織的可持續性和社會責任目標,並透過數據驅動的客戶參與和決策來實現。作為獨立顧問,Roger 是數位轉型和整合的全球顧問架構師,以及(企業)架構主題和當代中立技術及下一代 IT 主題的高級培訓師。他在有關數位轉型、SOA 和微服務及企業架構的會議上擔任演講者。他也是 Service-Oriented Architecture: Analysis and Design for Service and Microservices 這本書的貢獻者,該書屬於 Thomas Erl 的 Pearson Digital Enterprise Series。