Data-Driven Decision Making
Poulose, Jeanne, Sharma, Vinod, Maheshkar, Chandan
- 出版商: Palgrave MacMillan
- 出版日期: 2024-07-28
- 售價: $7,590
- 貴賓價: 9.5 折 $7,211
- 語言: 英文
- 頁數: 237
- 裝訂: Hardcover - also called cloth, retail trade, or trade
- ISBN: 9819729017
- ISBN-13: 9789819729012
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商品描述
This book delves into contemporary business analytics techniques across sectors for critical decision-making. It combines data, mathematical and statistical models, and information technology to present alternatives for decision evaluation. Offering systematic mechanisms, it explores business contexts, factors, and relationships to foster competitiveness. Beyond managerial perspectives, it includes contributions from professionals, academics, and scholars worldwide, delivering comprehensive knowledge and skills through diverse viewpoints, cases, and applications of analytical tools. As an international business science reference, it targets professionals, academics, researchers, doctoral scholars, postgraduate students, and research organizations seeking a nuanced understanding of modern business analytics.
商品描述(中文翻譯)
這本書深入探討當代商業分析技術在各個行業中用於關鍵決策。它結合了數據、數學和統計模型以及信息技術，提供了決策評估的替代方案。通過提供系統性機制，它探索了商業背景、因素和關係，以促進競爭力。除了管理層的觀點外，它還包括來自世界各地的專業人士、學者和研究人員的貢獻，通過不同的觀點、案例和分析工具的應用，提供全面的知識和技能。作為一本國際商業科學參考書，它針對尋求對現代商業分析有深入理解的專業人士、學者、研究人員、博士研究生和研究機構。
作者簡介
Dr. Jeanne Poulose is an Associate Professor of Management at the School of Business and Management, CHRIST (Deemed to be University), Delhi NCR, India. She has an MBA, M. Phil, and PhD in Management. She has around 22 years of Industry-Academic experience in the retail, banking, and educational sectors. She teaches Organisational Behaviour, HR Metrics and Analytics, Agile HR and IHRM.
Dr. Vinod Sharma, an Associate Professor of Management at Symbiosis Centre for Management and Human Resource Development (SCMHRD) in Pune, boasts 23 years of rich experience spanning academia and industry. His diverse management roles equip him to excel as both a researcher and instructor. Dr. Sharma's expertise lies in Marketing Research & Analytics, Marketing Strategy, and Consumer Behaviour. With over 85 authored papers and 3 completed international projects, he's a prolific academician. Additionally, he has facilitated numerous management development programs for prestigious organizations such as IOC, NIBSCOM, MSME, and FIEO.
Dr. Chandan Maheshkar has 14 years of experience in management education and research. He is associated with several management institutes in central India including the University of Indore in various capacities. As a Senior Consultant, he has served the Centre for Internal Quality Assurance (CIQA), Madhya Pradesh Bhoj (Open) University, Bhopal, India. In 2014, the University of Indore awarded him the Golden Jubilee Research Scholarship. Business education, HRD, and Cross-Culture Business are his core areas of research interests.
作者簡介(中文翻譯)
Dr. Jeanne Poulose是印度德里NCR的CHRIST（被認定為大學）商學與管理學院的副教授。她擁有管理學碩士、哲學碩士和管理學博士學位。她在零售、銀行和教育領域擁有約22年的產業學術經驗。她教授組織行為、人力資源指標和分析、敏捷人力資源管理和國際人力資源管理等課程。
Dr. Vinod Sharma是印度浦那的Symbiosis Centre for Management and Human Resource Development（SCMHRD）的管理學副教授，擁有23年豐富的學術和產業經驗。他多樣的管理角色使他在研究和教學方面都能表現出色。Dr. Sharma的專業領域包括市場研究與分析、市場策略和消費者行為。他已發表超過85篇論文並完成了3個國際項目，是一位多產的學者。此外，他還為IOC、NIBSCOM、MSME和FIEO等知名組織開展了眾多管理發展計劃。
Dr. Chandan Maheshkar在管理教育和研究方面擁有14年的經驗。他在印度中部的多所管理學院擔任不同職務，包括印度羅勒大學。作為高級顧問，他曾在印度博帕爾的Madhya Pradesh Bhoj（Open）大學的內部質量保證中心（CIQA）擔任職務。2014年，印度羅勒大學授予他金禧研究獎學金。商業教育、人力資源發展和跨文化商業是他的研究興趣核心領域。
