Business Analytics: Data Analysis and Decision Making, 7/e (AE-Paperback)
暫譯: 商業分析：數據分析與決策制定，第7版 (AE-平裝本)

S. Christian Albright , Wayne L. Winston

Business Analytics: Data Analysis and Decision Making, 7/e (AE-Paperback)
  • 出版商: Cengage Learning
  • 出版日期: 2020-01-01
  • 定價: $1,800
  • 售價: 9.8 折 $1,764
  • 語言: 英文
  • 頁數: 906
  • ISBN: 9814878189
  • ISBN-13: 9789814878180
  • 相關分類: Data Science

    • 下單後立即進貨 (約5~7天)

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商品描述

Overview
Albright/Winston's popular BUSINESS ANALYTICS: DATA ANALYSIS AND DECISION MAKING, 7E helps readers master data analysis, modeling and spreadsheet use. With a focus on quantitative methods, the authors provide specific tools and skills to succeed while using a proven teach-by-example approach and inviting presentation. This edition integrates the latest version of Excel but offers the flexibility to use earlier versions of Excel. This edition's approach is more data-oriented than ever before with a new chapter covering the two primary Power BI tools in Excel and a section on data visualization with Tableau Public. Current problems, cases and examples emphasize relevance. MindTap online resources and a Companion Website with data and solutions files, SolverTable and Palisade DecisionTools Suite are also available.

商品描述(中文翻譯)

概述

Albright/Winston 的熱門書籍《商業分析：數據分析與決策制定，第七版》幫助讀者掌握數據分析、建模和電子表格的使用。作者專注於定量方法，提供具體的工具和技能，以便在使用經過驗證的示範教學方法和引人入勝的呈現方式中取得成功。本版整合了最新版本的 Excel，但也提供使用早期版本 Excel 的靈活性。本版的方式比以往更以數據為導向，新增了一章涵蓋 Excel 中的兩個主要 Power BI 工具，以及一個關於使用 Tableau Public 進行數據可視化的部分。當前的問題、案例和示例強調了其相關性。還提供了 MindTap 在線資源和伴隨網站，包含數據和解決方案文件、SolverTable 和 Palisade DecisionTools Suite。

目錄大綱

Table of Contents
1. Introduction to Business Analytics.

Part 1: DATA ANALYSIS.
2. Describing the Distribution of a Variable.
3. Finding Relationships among Variables.
4. Business Intelligence (BI) Tools for Data Analysis.

Part 2: PROBABILITY AND DECISION MAKING UNDER UNCERTAINTY.
5.Probability and Probability Distributions
6. Decision Making under Uncertainty.

Part 3: STATISTICAL INFERENCE.
7. Sampling and Sampling Distributions.
8. Confidence Interval Estimation.
9. Hypothesis Testing.

Part 4: REGRESSION ANALYSIS AND TIME SERIES FORECASTING.
10. Regression Analysis: Estimating Relationships.
11. Regression Analysis: Statistical Inference.
12. Time Series Analysis and Forecasting.

Part 5: OPTIMIZATION AND SIMULATION MODELING.
13. Introduction to Optimization Modeling.
14. Optimization Models.
15. Introduction to Simulation Modeling.
16. Simulation Models.

Part 6: ADVANCED DATA ANALYSIS.
17. Data Mining.
18. Analysis of Variance and Experimental Design (MindTap Reader only)
19. Statistical Process Control (MindTap Reader only).

目錄大綱(中文翻譯)

Table of Contents

1. Introduction to Business Analytics.



Part 1: DATA ANALYSIS.

2. Describing the Distribution of a Variable.

3. Finding Relationships among Variables.

4. Business Intelligence (BI) Tools for Data Analysis.



Part 2: PROBABILITY AND DECISION MAKING UNDER UNCERTAINTY.

5.Probability and Probability Distributions

6. Decision Making under Uncertainty.



Part 3: STATISTICAL INFERENCE.

7. Sampling and Sampling Distributions.

8. Confidence Interval Estimation.

9. Hypothesis Testing.



Part 4: REGRESSION ANALYSIS AND TIME SERIES FORECASTING.

10. Regression Analysis: Estimating Relationships.

11. Regression Analysis: Statistical Inference.

12. Time Series Analysis and Forecasting.



Part 5: OPTIMIZATION AND SIMULATION MODELING.

13. Introduction to Optimization Modeling.

14. Optimization Models.

15. Introduction to Simulation Modeling.

16. Simulation Models.



Part 6: ADVANCED DATA ANALYSIS.

17. Data Mining.

18. Analysis of Variance and Experimental Design (MindTap Reader only)

19. Statistical Process Control (MindTap Reader only).

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