Software Product Management: The Ispma(r)-Compliant Study Guide and Handbook
暫譯: 軟體產品管理：ISPMATM 合規學習指南與手冊
Kittlaus, Hans-Bernd
商品描述
Software Product Management (SPM) is a key success factor for software products and software-intensive products. This book gives a comprehensive overview on SPM for beginners as well as best practices, methodology and in-depth discussions for experienced product managers. This includes product strategy, product planning, participation in strategic management activities and orchestration of the functional units of the company. The book is based on the results of the International Software Product Management Association (ISPMA(R), SPM Body of Knowledge V.2) which is led by a group of SPM experts from industry and research with the goal to foster software product management excellence across industries. This book can be used as textbook for ISPMA(R)-based education and as guide for anybody interested in SPM as one of the most exciting and challenging disciplines in the business of software.
商品描述(中文翻譯)
軟體產品管理（Software Product Management, SPM）是軟體產品及軟體密集型產品成功的關鍵因素。本書為初學者提供了有關SPM的全面概述，同時也為經驗豐富的產品經理提供最佳實踐、方法論和深入討論。內容包括產品策略、產品規劃、參與戰略管理活動以及協調公司的功能單位。本書基於國際軟體產品管理協會（International Software Product Management Association, ISPMA(R)）的成果，該協會由來自業界和研究界的SPM專家組成，旨在促進各行業的軟體產品管理卓越。本書可作為基於ISPMA(R)的教育教材，也可作為任何對SPM感興趣的人的指南，因為SPM是軟體業務中最令人興奮和具挑戰性的學科之一。
作者簡介
Hans-Bernd Kittlaus is the founder and CEO of InnoTivum Consulting (www.innotivum.com) and works as consultant and trainer for software organizations, in particular in the area of software product management. He is a founding board member and current chairman of ISPMA, and the author of numerous articles and books, a.o. "Software Product Management for Start-Ups - The ISPMA(R)-Compliant Handbook and Study Guide", Springer, 2022.
作者簡介(中文翻譯)
漢斯-伯恩德·基特勞斯是 InnoTivum Consulting（www.innotivum.com）的創始人兼首席執行官，並擔任軟體組織的顧問和培訓師，特別是在軟體產品管理領域。他是 ISPMA 的創始董事會成員及現任主席，並且是多篇文章和書籍的作者，其中包括《針對初創公司的軟體產品管理 - ISPMA(R) 合規手冊與學習指南》，施普林格出版社，2022年。
