Design Thinking Research: Studying Co-Creation in Practice (Understanding Innovation)
暫譯: 設計思維研究:實踐中的共同創造研究(理解創新)

  • 出版商: Springer
  • 出版日期: 2014-02-23
  • 售價: $6,250
  • 貴賓價: 9.5$5,938
  • 語言: 英文
  • 頁數: 292
  • 裝訂: Paperback
  • ISBN: 3642428185
  • ISBN-13: 9783642428180
  • 海外代購書籍(需單獨結帳)

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商品描述

This book summarizes the results of the second year in the Design Thinking Research Program, a joint venture of Stanford University in Palo Alto and Hasso Plattner Institute in Potsdam. The authors have taken a closer look at the issue of co-creation from different points-of-view. The concept of co-creation can also be applied to the phase in which new ideas and related thought start to influence companies, the economy, our culture, and society. The perpetual pursuit for inventions, new creations and innovations is inherent in human nature. The concept behind co-creation may sound simple, however, it is both an essential element of Design Thinking and highly complex. It is about creating positive synergies for all parties involved.

商品描述(中文翻譯)

本書總結了斯坦福大學(Stanford University)與波茨坦哈索·普拉特納學院(Hasso Plattner Institute)共同合作的設計思維研究計畫(Design Thinking Research Program)第二年的成果。作者從不同的角度深入探討了共同創造(co-creation)這一議題。共同創造的概念也可以應用於新想法及相關思維開始影響公司、經濟、文化和社會的階段。對於發明、新創作和創新不斷追求是人類本性的一部分。共同創造背後的概念聽起來可能很簡單,然而,它既是設計思維(Design Thinking)的基本要素,也是高度複雜的。這是關於為所有參與方創造正向協同效應的過程。