Co-Creation and Well-Being in Tourism
暫譯: 旅遊中的共同創造與福祉

Correia, Antonia, Kozak, Metin, Gnoth, Juergen

Co-Creation and Well-Being in Tourism
  • 出版商: Springer
  • 出版日期: 2018-07-18
  • 售價: $6,930
  • 貴賓價: 9.5 折 $6,584
  • 語言: 英文
  • 頁數: 198
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 3319829858
  • ISBN-13: 9783319829852

    • 海外代購書籍(需單獨結帳)

相關主題

商品描述

This book offers a wealth of new views and interpretations of well-being in tourism, emphasizing the role that co-creation - the creation or enhancement of value through tourist engagement with tourism providers and other tourists - is increasingly playing in enriching tourist experiences. A combination of theoretical and empirically based contributions relating to various tourism contexts shed light on existing and potential contributions of tourists and destination providers to tourist well-being. Readers will find novel and compelling insights into both the very nature of wellbeing as perceived by the tourist and the opportunities that are emerging as tourists become savvy decision-makers capable of activating their own networks and resources in order to shape their experiences. The book will be of interest for all who wish to learn more about the character and the construction of well-being within tourism, the relationship of well-being to a range of factors, and the ways in which tourism operators can assist tourists in creating high-value experiences.

商品描述(中文翻譯)

本書提供了關於旅遊中幸福感的新觀點和詮釋，強調共同創造——透過遊客與旅遊提供者及其他遊客的互動來創造或增強價值——在豐富遊客體驗中日益重要的角色。結合理論與實證的貢獻，針對各種旅遊情境，闡明了遊客及目的地提供者對於遊客幸福感的現有及潛在貢獻。讀者將會發現關於遊客所感知的幸福感本質以及隨著遊客成為精明的決策者，能夠啟動自身網絡和資源以塑造其體驗而出現的機會的全新且引人入勝的見解。本書將吸引所有希望深入了解旅遊中幸福感的特性與建構、幸福感與多種因素之間的關係，以及旅遊業者如何協助遊客創造高價值體驗的讀者。

作者簡介

Antónia Correia is Professor of Tourist Behaviour and Tourism Economics at the University of Algarve and the European University, both in Portugal. Her main research interests are consumer behavior, tourism economics, and modeling. She has published many papers in tourism, leisure, and economics journals. She is a member of the editorial boards of various journals, including Journal of Travel Research, Journal of Business Research, Tourism Analysis, and Anatolia.

Metin Kozak is Professor of Tourism Marketing at Dokuz Eylül University in Turkey. His main research foci are consumer behavior, benchmarking, and competitiveness. He has published numerous papers on these topics in tourism journals and delivered many conference papers. He sits on the editorial boards of a broad range of journals, including Annals of Tourism Research, Journal of Travel Research, and Journal of Business Research, and acts as co-editor of the journal Anatolia.

Juergen Gnoth is a full professor at Otago University, New Zealand. He specializes in cross-cultural consumer behavior, services marketing, destination branding, and the philosophy of sciences. His focus is on the process of experiencing, from expectation to satisfaction formation, and how tourism services can contribute to well-being. His research results are translated into resort management and branding models that promote uniqueness rather than the sameness that proliferates. Juergen serves as an editorial board member and associate editor for a number of leading journals, including Annals of Tourism Research and Journal of Travel Research.

Alan Fyall is Orange County Endowed Professor of Tourism Marketing and Graduate Programs Director at the Rosen College of Hospitality Management, University of Central Florida, USA. He has published widely in his fields of expertise and is the author of over 150 articles, book chapters, and conference papers as well as 19 books, including Tourism: Principles and Practice, one of the leading international textbooks on the subject. Alan currently teaches International Tourism Management and Destination Marketing & Management and to date has examined 27 PhDs in the UK, India, South Africa, Australia, Hong Kong, and Malaysia.

作者簡介(中文翻譯)

安東尼亞·科雷亞是葡萄牙阿爾加維大學和歐洲大學的旅遊行為與旅遊經濟學教授。她的主要研究興趣包括消費者行為、旅遊經濟學和建模。她在旅遊、休閒和經濟學期刊上發表了許多論文。她是多本期刊的編輯委員會成員，包括旅行研究期刊、商業研究期刊、旅遊分析和安納托利亞。

梅廷·科扎克是土耳其九月九日大學的旅遊行銷教授。他的主要研究重點是消費者行為、基準測試和競爭力。他在這些主題上在旅遊期刊上發表了大量論文，並發表了許多會議論文。他是多本期刊的編輯委員會成員，包括旅遊研究年鑑、旅行研究期刊和商業研究期刊，並擔任期刊安納托利亞的共同編輯。

尤根·格諾斯是新西蘭奧塔哥大學的全職教授。他專注於跨文化消費者行為、服務行銷、目的地品牌和科學哲學。他的研究重點是體驗過程，從期望到滿意度的形成，以及旅遊服務如何促進福祉。他的研究結果轉化為度假管理和品牌模型，促進獨特性而非普遍性。尤根擔任多本領先期刊的編輯委員會成員和副編輯，包括旅遊研究年鑑和旅行研究期刊。

艾倫·費亞爾是美國中佛羅里達大學羅森酒店管理學院的橙縣旅遊行銷講座教授及研究生項目主任。他在其專業領域廣泛發表，著有超過150篇文章、書籍章節和會議論文，以及19本書籍，包括旅遊：原則與實踐，這是該主題的主要國際教科書之一。艾倫目前教授國際旅遊管理和目的地行銷與管理，至今已在英國、印度、南非、澳大利亞、香港和馬來西亞考核了27位博士生。

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