The Brew Deal: How Beer Helped Battle the Great Depression
暫譯: 啤酒交易：啤酒如何幫助抗擊大蕭條

Name: The Brew Deal: How Beer Helped Battle the Great Depression
Price: 1302 TWD
Availability: OnlineOnly
Author: Taylor, Jason E.
ISBN: 3031731328

Taylor, Jason E.

出版商: Palgrave MacMillan
出版日期: 2024-12-02
售價: $1,370
貴賓價: 9.5 折 $1,302
語言: 英文
頁數: 268
裝訂: Quality Paper - also called trade paper
ISBN: 3031731328
ISBN-13: 9783031731327

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商品描述

During the final stages of Prohibition, the US government allowed the consumption and sale of "non-intoxicating" beer, which was at or below 3.2% alcohol-by-weight. Beer's return--permitted with an eye toward job creation during the Great Depression--was one of President Franklin D. Roosevelt's earliest New Deal policies. In this book, economist Jason E. Taylor takes readers through the rapid resurgence of American breweries and shows how beer helped spark a sharp recovery in the spring of 1933.

Taylor begins with stories of how the nation's 1,400 breweries were decimated by the onset of Prohibition in 1920. He then turns to the frothy debates that led Congress to declare 3.2 beer "non-intoxicating," and hence allowable under Prohibition. While April 7th is now celebrated as "National Beer Day," the original April 7th--when legal beer returned after more than 13 years away--brought raucous scenes that make today's Mardi Gras festivities seem tame by comparison.

The Brew Deal shares stories of breweries, people, politics, perseverance, and the various roles that 3.2 beer has played--and continues to play--in the evolving American beer scene.

商品描述(中文翻譯)

在禁酒令的最後階段，美國政府允許消費和銷售「非醉酒性」啤酒，這種啤酒的酒精含量為3.2%或以下。啤酒的回歸——在大蕭條期間為了創造就業而被允許——是富蘭克林·D·羅斯福總統最早的新政政策之一。在這本書中，經濟學家傑森·E·泰勒帶領讀者回顧美國啤酒廠的快速復甦，並展示啤酒如何在1933年春季促成了急劇的經濟復甦。

泰勒首先講述了全國1,400家啤酒廠在1920年禁酒令開始時遭受的重創。接著，他轉向那些激烈的辯論，這些辯論促使國會宣布3.2啤酒為「非醉酒性」，因此在禁酒令下是被允許的。雖然4月7日現在被慶祝為「國家啤酒日」，但原始的4月7日——在經過超過13年的禁酒後合法啤酒的回歸——帶來了喧鬧的場面，與今天的狂歡節慶相比，顯得更加熱鬧。

《啤酒交易》分享了啤酒廠、人們、政治、堅持不懈的故事，以及3.2啤酒在不斷演變的美國啤酒場景中所扮演的各種角色——以及它持續扮演的角色。

作者簡介

Jason E. Taylor is Jerry and Felicia Campbell Professor of Economics at Central Michigan University. Before joining CMU, he earned a bachelor's degree in journalism from Ohio University and a PhD in economics from the University of Georgia. Taylor was Assistant Professor at the University of Virginia from 1998 to 2003. He served as Editor-in-Chief of Essays in Economic & Business History between 2012 and 2018. His research is focused on US economic history, industrial organization, and public policy. Taylor's work appears in The Wall Street Journal, Forbes, USA Today, The Journal of Economic History, The Journal of Law and Economics, Public Choice, Economica, The Journal of Industrial Economics, and more.

作者簡介(中文翻譯)

Jason E. Taylor 是中央密歇根大學的傑瑞與費莉西亞·坎貝爾經濟學教授。在加入CMU之前，他在俄亥俄大學獲得新聞學學士學位，並在喬治亞大學獲得經濟學博士學位。泰勒於1998年至2003年間擔任維吉尼亞大學的助理教授。他在2012年至2018年間擔任《經濟與商業歷史論文集》（Essays in Economic & Business History）的主編。他的研究專注於美國經濟歷史、產業組織和公共政策。泰勒的作品發表於《華爾街日報》（The Wall Street Journal）、《福布斯》（Forbes）、《今日美國》（USA Today）、《經濟歷史期刊》（The Journal of Economic History）、《法律與經濟學期刊》（The Journal of Law and Economics）、《公共選擇》（Public Choice）、《經濟學》（Economica）、《產業經濟學期刊》（The Journal of Industrial Economics）等多個期刊。