State of the Art in Partial Least Squares Structural Equation Modeling (Pls-Sem): Methodological Extensions and Applications in the Social Sciences an

Radomir, Lăcrămioara, Ciornea, Raluca, Wang, Huiwen

  • 出版商: Springer
  • 出版日期: 2024-09-16
  • 售價: $6,360
  • 貴賓價: 9.5$6,042
  • 語言: 英文
  • 頁數: 597
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 3031345916
  • ISBN-13: 9783031345913
  • 海外代購書籍(需單獨結帳)

相關主題

商品描述

作者簡介

Lăcrămioara Radomir is a Lecturer in the Department of Marketing at the Faculty of Economics and Business Administration, Babeș-Bolyai University, Cluj-Napoca, Romania. Her research interests relate to service marketing, relationship quality, corporate reputation, employer attractiveness, and methodological issues in PLS-SEM. She holds a PhD in Marketing from Babeș-Bolyai University and is the recipient of a postdoctoral scholarship cofounded by European Union.

Raluca Ciornea is a Lecturer in Marketing Department at the Faculty of Economics and Business Administration, Babeş-Bolyai University, Romania and Founding Editor of the journal 'Marketing - from Information to Decision'. Her main research interests include marketing of luxury products and services, consumer behavior in marketing online context, and marketing in higher education.

Huiwen Wang is a Professor at the School of Economics and Management, Beihang University. She is the Dean of the Zhizhen College, Director of the Research Center of Complex Data Analysis of Beihang University, China, and the Director of Beijing Key Laboratory of Emergency Support Simulation Technologies for City Operations. She is the recipient of special government allowance from the State Council of China. Prof. Wang has been mainly engaged in the theoretical and applied research on statistical analysis of complex data and made significant achievements in data analysis. She has led 20 programs of the National Nature Foundation of China including the National Science Fund for Distinguished Young Scholars, and many government and business applied research projects. She also holds positions at the International Statistical Institute, the National Editorial and Reviewing Committee of Statistics Teaching Materials and other.

Yide Liu is an Associate Professor at Macau University of Science and Technology. He focuses on innovation management research. His research was published in academic journals including Journal of Business Research, International Journal of Contemporary Hospitality Management, Internet Research, etc. Clarivate Analytics has listed one of his research papers as highly cited and as a 'hot paper'. Yide Liu co-chaired a series of international conferences on innovation, information systems and quantitative methods.

Christian M. Ringle, is a chaired professor in the Department of Management Sciences and Technology at the Hamburg University of Technology, Germany. His research interest and publications address quantitative methods for business and market research, business analytics, and machine learning. Since 2018, Christian has been included in the Clarivate Analytics' Highly Researchers List. He is a codeveloper of and cofounder of the statistical software SmartPLS.

Marko Sarstedt is a chaired professor of marketing at the Ludwig-Maximilians-University Munich, Germany, and an adjunct research professor at Babeș-Bolyai-University Cluj-Napoca, Romania. His main research interest is the advancement of research methods to further the understanding of consumer behavior. Marko has been repeatedly named member of Clarivate Analytics' Highly Cited Researchers List. In March 2022, he was awarded an honorary doctorate from Babeș-Bolyai-University Cluj-Napoca for his research achievements and contributions to international exchange.


作者簡介(中文翻譯)

Lăcrămioara Radomir 是羅馬尼亞克盧日-納波卡巴貝什-博利亞大學經濟與商業管理學院市場行銷系的講師。她的研究興趣包括服務行銷、關係品質、企業聲譽、雇主吸引力以及 PLS-SEM 的方法論問題。她擁有巴貝什-博利亞大學的市場行銷博士學位,並獲得了由歐盟共同資助的博士後獎學金。

Raluca Ciornea 是羅馬尼亞巴貝什-博利亞大學經濟與商業管理學院市場行銷系的講師,也是期刊《Marketing - from Information to Decision》的創始編輯。她的主要研究興趣包括奢侈品和服務的行銷、在線行銷環境中的消費者行為,以及高等教育中的行銷。

Huiwen Wang 是北京航空航天大學經濟與管理學院的教授。她是智真學院的院長、北京航空航天大學複雜數據分析研究中心的主任,以及北京市城市運營應急支援模擬技術重點實驗室的主任。她獲得了中國國務院的特別政府津貼。王教授主要從事複雜數據的統計分析理論與應用研究,並在數據分析方面取得了顯著成就。她主導了20個中國國家自然科學基金的項目,包括國家優秀青年科學基金,以及許多政府和商業應用研究項目。她還在國際統計學會、國家統計教材編輯與審查委員會等機構擔任職務。

Yide Liu 是澳門科技大學的副教授。他專注於創新管理研究。他的研究成果發表在包括《Journal of Business Research》、《International Journal of Contemporary Hospitality Management》、《Internet Research》等學術期刊上。Clarivate Analytics 將他的其中一篇研究論文列為高被引論文和“熱門論文”。Yide Liu 共同主持了一系列關於創新、信息系統和定量方法的國際會議。

Christian M. Ringle 是德國漢堡科技大學管理科學與技術系的講座教授。他的研究興趣和出版物涉及商業和市場研究的定量方法、商業分析和機器學習。自2018年以來,Christian 被列入 Clarivate Analytics 的高被引研究者名單。他是統計軟體 SmartPLS 的共同開發者和共同創始人。

Marko Sarstedt 是德國慕尼黑路德維希-馬克西米利安大學的市場行銷講座教授,並且是羅馬尼亞克盧日-納波卡巴貝什-博利亞大學的兼任研究教授。他的主要研究興趣是推進研究方法,以進一步理解消費者行為。Marko 多次被評選為 Clarivate Analytics 的高被引研究者。2022年3月,他因其研究成就和對國際交流的貢獻而獲得了巴貝什-博利亞大學的榮譽博士學位。

類似商品