Csr Communication in the Media: Media Management on Sustainability at a Global Level

Weder, Franzisca, Rademacher, Lars, Schmidpeter, René

Csr Communication in the Media: Media Management on Sustainability at a Global Level
  • 出版商: Springer
  • 出版日期: 2024-03-24
  • 售價: $6,040
  • 貴賓價: 9.5 折 $5,738
  • 語言: 英文
  • 頁數: 250
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 3031189787
  • ISBN-13: 9783031189784

    • 海外代購書籍(需單獨結帳)

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商品描述

Corporate social responsibility (CSR) is an established management focus of today's companies and organizations of different types, scope and size. Communication practices on CSR and sustainability in the media industry, related theoretical concepts, and empirical foundations have not yet been sufficiently explored.

This book focuses on a new normative framework of sustainability, bridging the established debate on public value with the current debate on social impact and the social license to operate in the media industry. With a variety of contributions from theory and practice, the book addresses the dual nature of media and media companies, which simultaneously produce economic and cultural goods and thus bear a "double responsibility" on the one hand, for the way they present reality, monitor and criticize economic and political developments, and bring ethical concerns to the public debate. On the other hand, they bear responsibility for their own activities as companies(license to operate). The book is therefore aimed at readers interested in the journalistic perspective and at executives in the media industry.

作者簡介

Assoc. Prof. Dr. Franzisca Weder is Senior Lecturer at the School of Communication and Arts, University of Queensland, Brisbane (Australia), Her areas of research, teaching and leadership are organizational communication and public relations with a specific focus on sustainability communication and corporate social responsibility. She worked as Guest Professor at University of Alabama (USA), University of Eichstätt-Ingolstadt (Germany), University of Waikato (New Zealand), RMIT (Melbourne, Australia) and University of Ilmenau (Germany). Franzisca Weder is Chair of the International Environmental Communication Association (IECA).

Prof. Dr. Lars Rademacher is professor for Corporate & Sustainability Communication at Darmstadt University of Applied Sciences (Germany) where he heads the newly formed doctoral school on Sustainability Sciences. Before joining academia, Lars spent more than 15 years as communication consultant, account executive, media relations manager and executive coach working for a number of national and multinational companies. His research interests cover public legitimacy, PR ethics, digital leadership, CSR and compliance communication.
Prof. Dr. René Schmidpeter is professor for Sustainable Management at the IU - International University in Munich (Germany) and guest professor/lecturer in China, USA, India, Australia and England. He is series editor for Springer's CSR, Sustainability, Ethics & Governance book series, editor of the Encyclopedia of Sustainable Management (ESM) as well as editor of the Dictionary of Corporate Social Responsibility (DCSR). His research and teaching activities focus on sustainable business transformation, international perspectives on sustainability, social innovation and sustainable entrepreneurship with special focus on the relationship between business and society. René serves as an expert in many academic, economic and political steering committees as well as sustainability advisory boards. He is Founder of M3TRIX and Vice President of the Global Corporate Governance Institute (GCGI).

作者簡介(中文翻譯)

Assoc. Prof. Dr. Franzisca Weder 是昆士蘭大學傳播與藝術學院的高級講師，位於澳大利亞布里斯班。她的研究、教學和領導領域包括組織溝通和公共關係，專注於可持續溝通和企業社會責任。她曾在美國阿拉巴馬大學、德國艾希斯塔特-英戈爾斯塔特大學、新西蘭怀卡托大學、澳大利亞皇家墨爾本理工大學和德國伊爾梅瑙大學擔任客座教授。Franzisca Weder 是國際環境傳播協會（IECA）的主席。

Prof. Dr. Lars Rademacher 是德國達姆施塔特應用科學大學的企業和可持續溝通教授，他負責新成立的可持續科學博士學院。在加入學術界之前，Lars 在國內外多家國家和跨國公司擔任溝通顧問、客戶執行官、媒體關係經理和高管教練超過15年。他的研究興趣包括公共合法性、公共關係倫理、數字領導、企業社會責任和合規溝通。

Prof. Dr. René Schmidpeter 是慕尼黑國際大學（IU）的可持續管理教授，並在中國、美國、印度、澳大利亞和英國擔任客座教授/講師。他是Springer出版社的企業社會責任、可持續性、倫理和治理書系的系列編輯，也是《可持續管理百科全書》（ESM）的編輯，以及《企業社會責任詞典》（DCSR）的編輯。他的研究和教學活動聚焦於可持續商業轉型、可持續性的國際觀、社會創新和可持續創業，特別關注企業與社會之間的關係。René 在許多學術、經濟和政治指導委員會以及可持續性諮詢委員會中擔任專家。他是M3TRIX的創始人，也是全球企業治理研究所（GCGI）的副主席。

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