Digital Economy, Business Analytics, and Big Data Analytics Applications
暫譯: 數位經濟、商業分析與大數據分析應用
Yaseen, Saad G.
- 出版商: Springer
- 出版日期: 2022-09-27
- 售價: $9,720
- 貴賓價: 9.5 折 $9,234
- 語言: 英文
- 頁數: 750
- 裝訂: Hardcover - also called cloth, retail trade, or trade
- ISBN: 3031052579
- ISBN-13: 9783031052576
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相關分類:
大數據 Big-data、Data Science
海外代購書籍(需單獨結帳)
商品描述
This book is about turning data into smart decisions, knowledge into wisdom and business into business intelligence and insight. It explores diverse paradigms, methodologies, models, tools and techniques of the emerging knowledge domain of digitalized business analytics applications.
The book covers almost every crucial aspect of applied artificial intelligence in business, smart mobile and digital services in business administration, marketing, accounting, logistics, finance and IT management.
This book aids researchers, practitioners and decisions makers to gain enough knowledge and insight on how to effectively leverage data into competitive intelligence.
商品描述(中文翻譯)
這本書探討如何將數據轉化為智慧決策、知識轉化為智慧，以及將商業轉化為商業智慧和洞察力。它探索了數位商業分析應用的新興知識領域中的多樣範式、方法論、模型、工具和技術。
本書涵蓋了應用人工智慧在商業中的幾乎所有關鍵面向，包括商業管理中的智慧行動和數位服務、行銷、會計、物流、金融和資訊科技管理。
這本書幫助研究人員、實務工作者和決策者獲得足夠的知識和洞察力，以有效地將數據轉化為競爭情報。
