Digital Business Analysis
暫譯: 數位商業分析
Milani, Fredrik
- 出版商: Springer
- 出版日期: 2019-02-05
- 售價: $4,130
- 貴賓價: 9.5 折 $3,924
- 語言: 英文
- 頁數: 429
- 裝訂: Hardcover - also called cloth, retail trade, or trade
- ISBN: 3030057186
- ISBN-13: 9783030057183
海外代購書籍(需單獨結帳)
相關主題
商品描述
This book frames business analysis in the context of digital technologies. It introduces modern business analysis techniques, including a selection of those in the Business Analysis Body of Knowledge (BABOK) by the International Institute of Business Analysis (IIBA), and exemplifies them by means of digital technologies applied to solve problems or exploit new business opportunities. It also includes in-depth case studies in which business problems and opportunities, drawn from real-world scenarios, are mapped to digital solutions. The work is summarized in seven guiding principles that should be followed by every business analyst.
This book is intended mainly for students in business informatics and related areas, and for professionals who want to acquire a solid background for their daily work. It is suitable both for courses and for self-study. Additional teaching materials such as lecture videos, slides, question bank, exams, and seminar materials are accessible on the companion web-page.
This book is intended mainly for students in business informatics and related areas, and for professionals who want to acquire a solid background for their daily work. It is suitable both for courses and for self-study. Additional teaching materials such as lecture videos, slides, question bank, exams, and seminar materials are accessible on the companion web-page.
商品描述(中文翻譯)
本書將商業分析置於數位技術的背景下進行探討。它介紹了現代商業分析技術，包括國際商業分析學會（IIBA）所編纂的商業分析知識體系（BABOK）中的一些選擇，並通過應用數位技術來解決問題或開發新商機的方式進行示範。書中還包含深入的案例研究，將來自真實場景的商業問題和機會映射到數位解決方案上。這項工作總結為七個指導原則，應由每位商業分析師遵循。
本書主要針對商業資訊學及相關領域的學生，以及希望為日常工作打下堅實基礎的專業人士。它適合用於課程學習和自學。附加的教學材料，如講座視頻、幻燈片、題庫、考試和研討會材料，均可在伴隨的網頁上獲取。
作者簡介
Fredrik Milani is a Lecturer at the University of Tartu, Estonia. He is also the Program Manager for the Digital Business Analysis module - a set of courses that provide students with a formal study program in business analysis. He has worked as a business analyst for more than a decade before earning his PhD. He has taught business analysis both in academia and as a professional trainer and is currently actively researching digital technologies and business process innovation.
作者簡介(中文翻譯)
Fredrik Milani 是愛沙尼亞塔爾圖大學的講師。他也是數位商業分析模組的計畫經理，該模組是一系列為學生提供正式商業分析學習計畫的課程。在獲得博士學位之前，他擔任商業分析師超過十年。他在學術界和作為專業培訓師的角色中教授商業分析，並且目前積極研究數位技術和商業流程創新。
