Salesforce CRM - The Definitive Admin Handbook - Fifth Edition
暫譯: Salesforce CRM - 終極管理手冊 - 第五版

Goodey, Paul

Salesforce CRM - The Definitive Admin Handbook - Fifth Edition
  • 出版商: Packt Publishing
  • 出版日期: 2019-04-22
  • 售價: $2,530
  • 貴賓價: 9.5 折 $2,404
  • 語言: 英文
  • 頁數: 782
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 1789619785
  • ISBN-13: 9781789619782

    • 海外代購書籍(需單獨結帳)

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商品描述

Salesforce’s winter ’19 release offers a host of new features for CRM designed to meet your sales and marketing requirements. With this comprehensive guide to implementing Salesforce CRM, administrators of all levels can easily get a thorough understanding of the platform.

This Salesforce handbook begins by guiding you in setting up users and security and then progresses to configuration, data management, and data analytics. You’ll discover process automation and approval mechanisms, while also exploring the functional areas of Sales Cloud, Service Cloud, Marketing Cloud, and Salesforce Chatter. This book covers Salesforce CRM system administration in a practical way, and it’ll serve as an invaluable reference for both new administrators and experienced professionals. Furthermore, you’ll also delve into Salesforce mobile apps and mobile administration, along with Salesforce Adoption Manager. You’ll gain insights into Lightning Experience, Salesforce's new app, and learn how its modern design and sleek interface helps you to build customizable components. Finally, we'll see how the two versions compare and help manage the transition from Salesforce Classic to Lightning Experience.

By the end of the book, you will have mastered the techniques to configure and control various user interface features in Salesforce CRM.

商品描述(中文翻譯)




Salesforce 的 2019 年冬季版本提供了一系列新的 CRM 功能，旨在滿足您的銷售和行銷需求。這本全面的 Salesforce CRM 實施指南，讓各級管理員都能輕鬆深入了解這個平台。

這本 Salesforce 手冊首先指導您設置用戶和安全性，然後進一步介紹配置、數據管理和數據分析。您將發現流程自動化和批准機制，同時探索 Sales Cloud、Service Cloud、Marketing Cloud 和 Salesforce Chatter 的功能區域。本書以實用的方式涵蓋 Salesforce CRM 系統管理，對於新管理員和經驗豐富的專業人士來說，都是一個寶貴的參考資料。此外，您還將深入了解 Salesforce 移動應用程式和移動管理，以及 Salesforce Adoption Manager。您將獲得對 Lightning Experience 的見解，這是 Salesforce 的新應用程式，並學習其現代設計和流暢介面如何幫助您構建可自定義的組件。最後，我們將比較這兩個版本，並幫助管理從 Salesforce Classic 過渡到 Lightning Experience。

在本書結束時，您將掌握配置和控制 Salesforce CRM 中各種用戶介面功能的技術。




作者簡介

Paul Goodey is the author of the book entitled Salesforce CRM Admin Cookbook, Packt Publishing. He has over 20 years' experience developing web technology solutions for companies of all sizes across a variety of industries and has been building solutions with Salesforce CRM since 2006. Paul has enjoyed a variety of roles while working with Salesforce CRM, having worked as a developer, business analyst, solutions architect, and system administrator to provide solutions for both in-house and consultancy-based end users. Based in the UK, near London, his professional qualifications include Salesforce.com Certified Developer DEV-401. He is a keen and active member of Salesforce.com's administrator and developer online communities. He can be found on LinkedIn at http: //www.linkedin.com/in/paulgoodey. In his spare time, Paul is an avid runner, having run several marathons and half-marathons.

作者簡介(中文翻譯)

保羅·古迪（Paul Goodey）是《Salesforce CRM 管理員食譜》（Salesforce CRM Admin Cookbook）一書的作者，該書由 Packt Publishing 出版。他擁有超過 20 年的經驗，為各種行業的各類型公司開發網路技術解決方案，自 2006 年以來一直在使用 Salesforce CRM 建立解決方案。保羅在使用 Salesforce CRM 的過程中擔任過多種角色，包括開發人員、業務分析師、解決方案架構師和系統管理員，為內部和顧問型的最終用戶提供解決方案。他居住在英國倫敦附近，專業資格包括 Salesforce.com 認證開發人員 DEV-401。他是 Salesforce.com 管理員和開發者線上社群的熱心且活躍的成員。您可以在 LinkedIn 上找到他，網址為 http://www.linkedin.com/in/paulgoodey。在空閒時間，保羅是一位熱衷的跑者，曾參加過多場馬拉松和半馬拉松比賽。

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