Generative Ai: The Insights You Need from Harvard Business Review

Review, Harvard Business, Mollick, Ethan, Cremer, David De

  • 出版商: Harvard Business Review Press
  • 出版日期: 2024-04-30
  • 售價: $1,770
  • 貴賓價: 9.5$1,682
  • 語言: 英文
  • 頁數: 160
  • 裝訂: Hardcover - also called cloth, retail trade, or trade
  • ISBN: 1647826411
  • ISBN-13: 9781647826413
  • 無法訂購

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商品描述

The future of AI is here.

The world is stunned and transfixed by the marvel (and possible menace) of ChatGPT and other generative AI tools. It's clear that they will transform the business landscape--exactly when and how much remain to be seen. Meanwhile, your smartest competitors are already navigating the risks and reaping the rewards of this new technology. They're trying out new business models around generating text and code at astonishing speed. They're automating customer interactions in ways that were never before possible. And they're augmenting human creativity to innovate in new ways. How can you take advantage of generative AI and avoid having your business disrupted?

Generative AI: The Insights You Need from Harvard Business Review will help you understand the potential of this new technology, pick the right generative AI projects, and reinvent your business for the new age of AI.

Business is changing. Will you adapt or be left behind?

Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues--blockchain, cybersecurity, AI, and more--each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow.

You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas--and prepare you and your company for the future.

作者簡介

Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, 12 international licensed editions, books from Harvard Business Review Press, and digital content and tools published on HBR.org, Harvard Business Review provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact.

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